Social Media Manager and Content Creator

Overview
Are you passionate about crafting compelling digital narratives and engaging audiences across social platforms? We are seeking a dynamic Social Media Manager and Content Creator to lead our online presence with energy, creativity, and strategic insight. In this role, you will develop innovative content, manage multiple social media channels, and build meaningful relationships with our community. Your enthusiasm for digital marketing and knack for visual storytelling will help elevate our brand to new heights and foster authentic connections with our followers.

Duties

• Develop and execute comprehensive social media strategies aligned with brand goals to boost engagement, followers, and brand awareness.
• Create, curate, and publish high-quality content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok using tools like Hootsuite or Buffer.
• Design eye-catching graphics and videos utilizing CapCut or Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) to enhance content appeal.
• Conduct social listening to monitor brand reputation, industry trends, and competitor activity; leverage insights for content optimization.
• Manage paid advertising campaigns on Facebook and other platforms to maximize reach and ROI through targeted audience segmentation.
• Analyze web analytics (Google Analytics) and social media metrics to evaluate campaign performance; prepare reports that inform future strategies.
• Foster relationships with influencers, media outlets, and community members to amplify brand messaging and support public relations efforts.

Requirements

• Proven experience in social media management and content creation within a fast-paced environment.
• Proficiency in graphic design tools such as CapCut or Adobe Photoshop and Adobe Illustrator; basic video editing skills are a plus.
• Strong understanding of SEO principles, keyword research, and web analytics to optimize content discoverability.
• Familiarity with social media management tools like Hootsuite or Buffer for scheduling and monitoring posts.
• Knowledge of social listening tools to track brand mentions and industry conversations effectively.
• Experience managing paid advertising campaigns on Facebook Advertising platform; ability to analyze ad performance data.
• Excellent proofreading skills with an eye for detail; ability to craft clear, engaging messaging consistent with branding guidelines.
• Strong relationship management skills to collaborate across teams including marketing, PR, and e-commerce divisions. Join us in shaping vibrant digital communities! This paid position offers an exciting opportunity to harness your creativity while driving impactful marketing initiatives that resonate globally. If you’re energetic about digital storytelling and eager to make a difference through innovative content creation and strategic social media management — we want to hear from you!

Pay: $49,918.93 - $60,117.42 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: Hybrid remote in Concord, CA 94520