Brand Partnerships Coordinator

Position Overview

The Brand Partnerships Coordinator is responsible for managing the Westcott Creator Program, a tiered partnership structure spanning Affiliates, Ambassadors, and Top Pro photographers, while driving brand engagement across social platforms and representing Westcott at industry events. This is an execution role built on relationships, accountability, and follow-through.

Who You Are

You thrive on building genuine relationships and consistently follow through on details. You're organized, energetic, and bring real enthusiasm to every interaction: whether you're on the trade show floor, on a call with a photographer or content creator, or coordinating a gear shipment from your desk.

You understand photography and lighting. Maybe you shoot, maybe you've been on set. Either way, you get what makes a great image, and that fluency shows in how you identify talent and represent the brand.

You see what needs to happen, you own it, and you get it done. Calm under pressure, collaborative by nature, and able to pivot without losing the thread.

Key Responsibilities

Brand Partnership Program Management & Marketing

• Serve as the primary point of contact for all Top Pro photographers, ambassadors and affiliates
• Handle program logistics: loaner gear coordination, order entry, tracking, and returns
• Recruit, evaluate, and onboard new photographers, creators, and influencers across program tiers
• Coordinate promotional campaigns with program members, including social media assets, messaging, and content release timing
• Identify opportunities to leverage influencer and creator relationships to amplify brand presence
• Track affiliate performance and surface growth opportunities
• Maintain proactive communication, detailed records, and consistent follow-through

Social Media & Content Execution

• Own Westcott's social media posting cadence across Instagram, Facebook, TikTok, and X, maintaining a consistent brand look, feel, and voice
• Engage daily with the community, responding to comments, messages, and tagged content from photographers and creators
• Identify opportunities to increase engagement, visibility, and community participation
• Work within established processes for posts, reels, and promotions, and help improve those processes over time
• Collaborate with the marketing team to execute campaigns and deliver content on schedule

Event Coordination & Support

• Plan and execute logistics for trade shows, workshops, and dealer events
• Coordinate gear, schedules, and on-site needs for Westcott and participating partners
• Travel approximately 3-4 weeks per year

Required Qualifications & Skills

• Exceptionally organized with strong time management and follow-through across multiple priorities and deadlines
• Positive, outgoing, and professional, with a collaborative approach and the ability to stay calm under pressure while working independently
• Experience managing social media channels with an eye for cadence, aesthetics, and platform best practices
• Position is based in Maumee, Ohio, but open to remote for the right candidate

Preferred Qualifications

• Background in photography, video, or content creation
• Experience coordinating ambassador programs, affiliate platforms and performance tracking tools
• Experience working with photographers, creators, or brand ambassador programs
• A natural eye for talent and an understanding of what makes compelling visual content

Why This Role Matters

This role is at the center of the Westcott Creator Program and the face of the brand to some of the most talented photographers and creators in the industry. The right person will bring structure, energy, and consistency to a highly visible part of the business.

Compensation & Benefits

This role offers a competitive base salary commensurate with experience, plus a performance-based incentive tied to affiliate program growth and sales results. Benefits include:

• Competitive salary based on experience
• Annual performance bonus
• 401(k)
• Profit sharing
• Health, dental, vision, and life insurance
• Paid time off
• Company-paid holidays
• Position is based in Maumee, Ohio, but open to remote for the right candidate

If you’re ready to make an impact and help shape the future of a leading creative brand, we’d love to hear from you!

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Application Question(s):

• Tell us about your experience working with creators, influencers, or ambassador/affiliate programs. What did you own, and what were the results?
• Describe a time you managed multiple projects, people, or deadlines at once. How did you stay organized and ensure everything was completed?
• What social media platforms have you professionally managed? Include the brand/account, your role, and posting cadence.
• How do you approach responding to comments, DMs, and tagged content from a brand account?
• What makes a strong photo or piece of content stand out to you?
• In 2–3 sentences, why are you interested in this role at Westcott?
• Are you local to the Maumee, Ohio area, or would this be a remote role for you?
• Are you able to travel 3-4 weeks per year and lift up to 50 lbs for event setup and gear handling?

Work Location: In person