Director, Digital

UFC - Director

Stamford · CT

Digital Marketing · Social Media · New Media

0

3

hours ago

Who We Are:

WWE® is the global leader in sports entertainment. The company creates and delivers original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, Premium Live Events, digital media, and publishing platforms. WWE's TV-PG programming can be seen in more than 1 billion households worldwide in more than 20 languages through world-class distribution partners including Netflix, ESPN, NBCUniversal, USA Network and The CW. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found at wwe.com and corporate.wwe.com. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

The Role and What You’ll Do:

The Director of Digital is a key leader within TKO Global Partnerships, responsible for driving the strategy, execution, and evolution of digital-first partnership programs across the Global Partnerships portfolio. This role is a hands-on, execution-focused leader who translates digital vision into scalable, high-impact programs that deliver measurable business results for partners. The Director will lead digital strategy and execution across assigned partners, overseeing social, content, influencer, and emerging platform initiatives while helping build the systems, processes, and team capabilities required to scale digital excellence. This individual has led complex digital workstreams, supported global RFPs, and partnered closely with internal stakeholders to bring bold digital ideas to life.

As a senior member of the Digital leadership team, the Director is responsible for ensuring digital programs are thoughtfully designed, operationally sound, and flawlessly executed. They are a trusted partner to internal teams and external stakeholders, known for strong judgment, clear communication, and the ability to elevate work through both strategy and execution.

This leader is future-focused but execution-driven—constantly identifying opportunities to strengthen digital offerings, improve workflows, and deliver innovative, business-building digital experiences for TKO partners.

Lead digital strategy and execution across assigned Global Partnerships, delivering integrated digital programs that drive audience growth, engagement, and commercial impact.

Own day-to-day leadership of digital-first initiatives, including social strategy, channel management, content planning, influencer and creator programs, emerging platforms and marketing solutions for partners.

Translate partner objectives into scalable digital solutions that align with brand priorities and business goals.

Serve as a senior, day-to-day point of contact for partners, providing proactive guidance, innovative recommendations, and consistent leadership across digital initiatives.

Lead and develop high-performing teams, including directors, managers, and specialists, fostering accountability, growth, and collaboration.

Support global RFPs and new business efforts by contributing to digital strategy, execution planning, and commercialization models.

Collaborate cross-functionally with Business Development, Partnership Marketing, Production, Operations, Data, and other internal teams to ensure digital programs are aligned, executable, and impactful.

Oversee high-profile campaigns and live moments, ensuring quality, consistency, and excellence across all digital touchpoints.

Help scale digital capabilities by improving processes, workflows, and systems while maintaining best-in-class creative and execution standards.

Stay ahead of emerging platforms, creator ecosystems, and digital trends to inform partner strategy and future offerings.

Lead by example in modeling enterprise values, positively influencing culture, and holding teams accountable for excellence and results.

Data & Analytics – Brings strong data and analytics expertise across digital platforms to drive insight-led decisions.

You Have These:

8-10+ years of experience in digital and social marketing within an agency and/or brand environment, with a proven track record of delivering social-first and content-driven programs at scale.

Deep expertise in social media strategy and execution, with strong knowledge of influencer marketing, paid social, content strategy, and emerging platforms.

Demonstrated experience leading and developing teams, including managers and senior individual contributors.

Strong communication and presentation skills, with the ability to clearly articulate strategy, influence stakeholders, and build trust with partners.

Experience managing multiple workstreams simultaneously, balancing strategic thinking with hands-on execution.

Operational excellence, with the ability to translate strategy into executable plans and maintain high standards across teams and partners.

Experience working in sports, entertainment, media, or culture-driven environments preferred.

WWE EEO Statement:

WWE is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. WWE makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. WWE also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for WWE employment candidates, please review our Candidate Privacy Policy. For information regarding Terms and Conditions for this and other WWE websites, please review our Terms and Conditions.