Integrated Marketing Manager

About The Company Honeymoon is an agency built for momentum. We're a place for people who want to do brave work, move quickly and make ideas happen. We’re looking for teammates who combine independent thinking and vision with a commitment to hard work and driving results for our clients. In other words, we're looking for people to help us make sure the honeymoon never ends.

About The Role We’re looking for a strategic, data-driven Integrated Marketing Manager to lead the development and execution of integrated marketing campaigns that drive measurable business results. You are an experienced agency marketer and integrated thinker who understands how strategy, creative and paid media work together to deliver impact. You bring deep experience across paid channels, including digital and traditional media, and are comfortable owning budgets, forecasts and proposals while using data to inform decisions and optimize performance. You have a strong strategic point of view, collaborate closely with creative, media, and social/digital partners, and ensure every tactic ladders back to the broader business and brand strategy.

What We're Looking For

• Integrated marketing expertise – Proven experience developing and running fully integrated campaigns across paid and owned channels
• Paid media fluency – Hands-on experience across all paid channels, with particular strength in traditional media. This role does not lead paid digital but works closely with our pros to craft strategic surround sound campaigns.
• Strategic mindset – Ability to connect business objectives to marketing strategy, creative direction, and channel execution
• Data-driven approach – Comfortable with performance marketing, ROI analysis, attribution and analytics
• Budget ownership – Strong experience establishing, managing and forecasting budgets across campaigns and programs
• Client leadership – Confident, credible client partner who can lead conversations, present recommendations and guide decision-making
• Entrepreneurial spirit – Collaborative, flexible and growth-oriented, with a builder’s mentality and comfort navigating ambiguity
• Accountability and detail – High standards for quality, performance and follow-through

Experience Requirements

• 7–10 years of marketing experience, with a strong preference for agency backgrounds
• Experience leading integrated marketing campaigns for consumer and B2B brands
• Demonstrated experience with national, statewide or multi-market campaigns
• Proven ability to manage budgets, forecasts and proposals
• Experience working directly with clients and cross-functional agency teams

Core Responsibilities

• Lead the strategy, planning and execution of integrated marketing campaigns across paid and owned channels
• Serve as a key client-facing partner, providing strategic counsel, recommendations and ongoing performance updates
• Develop campaign strategies that align business goals, creative direction and paid media tactics
• Own campaign budgets and forecasts, including building and supporting proposals and scopes of work
• Plan, execute and optimize paid media across channels, including print, CTV, radio, OOH, programmatic, retail media and influencer amplification
• Execute media buying directly for smaller programs and oversee external partners for larger or more complex buys
• Partner closely with creative, media and analytics teams to ensure consistency from strategy through execution
• Establish KPIs and manage reporting, focusing on ROI and performance
• Analyze results using attribution and analytics to inform optimization and future planning
• Manage always-on programs, program and product launches and statewide campaigns from planning through reporting
• Support new business efforts by contributing to proposals, planning and client presentations

Key Skills Integrated marketing strategy

• Paid media planning and buying
• Traditional media
• Budget and forecast management
• Performance marketing
• Attribution and analytics
• Client leadership
• Strategic storytelling
• Cross-functional collaboration

Our Benefits

• Comprehensive health plan
• 401(k) with company match
• Generous PTO
• Parental and private health leave
• And more

The Pay Range For This Role Is 90,000 - 110,000 USD per year(Oklahoma City)