Product Marketing Manager
Contract
San Francisco, CA, USA
About the job
We are looking for a hands-on Product Marketing Manager to join a fast-moving team launching a new AI SaaS product focused on SMBs. This product is a no-code voice agent platform that helps businesses automate customer interactions, including bookings, reservations, and support.
This is a 0→1 role where you'll work closely with founders and the Head of GTM to build the product marketing foundation from scratch, covering user insights, messaging, content, and launch execution.
Employment Type: Full-time (Initial 3-month contract: April-June 2026, with potential for extension or conversion).
Requirements Key Responsibilities PRODUCT MARKETING
- Conduct user interviews and customer research, synthesising insights into actionable product and marketing recommendations
- Build foundational product marketing assets, including knowledge base content, help guides, FAQs, and onboarding documentation
- Create demo videos and use case content, including scripting, recording, and editing product walkthroughs
- Develop and refine product positioning, messaging, and value propositions based on real user feedback
- Establish a feedback loop between users and product teams to accelerate product-market fit
LAUNCH & PARTNER MANAGEMENT
- Project manage Product Hunt launch agency, ensuring deliverables, timelines, and launch readiness
- Coordinate with KOL / influencer agencies, ensuring content quality, alignment, and timely execution
- Collaborate with internal stakeholders across product, GTM, and leadership teams to ensure cohesive execution
Requirements
- At least 3-7 years of experience in product marketing for SaaS or AI products, ideally in early-stage or startup environments
- Proven ability to build product marketing foundations (documentation, demos, messaging) from scratch
- Strong experience conducting user interviews and translating insights into product and GTM improvements
- Ability to create content independently, including writing and producing demo or product walkthrough videos
- Experience managing external agencies and multiple workstreams
- A hands-on, execution-focused mindset with the ability to operate in a fast-moving environment
Nice-to-Have
- Based in or familiar with the San Francisco Bay Area ecosystem
- Fluent in Mandarin for cross-border collaboration
- Experience with Product Hunt launches (direct or via agency)
- Exposure to AI, voice AI, conversational AI, or developer-focused products
- Experience with community events, hackathons, or developer engagement initiatives.