Digital Marketing/Social Media Intern

Digital Marketing/Social Media Intern

Company Description

For the past 150+ years, Acme United Corporation, has been a leading worldwide supplier of innovative cutting, measuring, first aid and sharpening products to the school, home, office, hardware, and industrial markets with operations in the United States, Canada, Europe and Asia. Acme United products are offered through global brands: Westcott, Clauss, First Aid Only, DMT, Physician's Care, and Spill Magic, all of which serve a growing customer base that includes the world's premier brand-name retailers and distributors.

Position Summary

Acme United Corporation is searching for an undergraduate student or recent college graduate in the Fairfield County area with a focus in marketing/digital marketing to fill our Digital Marketing/Social Media Intern position (TikTok focus). The ideal candidate for the Digital Marketing/Social Media Intern role is a results-driven individual who can play a significant role in growing the digital business, our social media presence and TikTok platform. The Digital Marketing Intern will work side-by-side with Westcott and Clauss marketing team. This role offers a fantastic opportunity to gain hands-on experience in social media marketing, content creation, and brand building.

Responsibilities

· Assist with the growth of our digital/social business for Westcott/Clauss.

· Build digital assets (images/video) for social platforms, specifically TikTok.

· Content Creation: Develop engaging, creative, and original content, including videos, challenges, trends, and other interactive media that align with our brand voice and objectives.

· Trend Monitoring: Stay up-to-date with the latest TikTok trends, hashtags, and platform updates to ensure our content is relevant and fresh.

· Video Editing: Utilize video editing tools to create polished and professional content, including adding effects, text overlays, and music

· Collaboration: Work closely with the marketing teams to brainstorm and execute content ideas, campaigns, and strategies that drive engagement and brand awareness.

· Analytics: Track and analyze the performance of TikTok content using platform analytics, providing insights and recommendations for future content strategies.

· Community Engagement: Actively engage with the TikTok community by responding to comments, participating in trending challenges, and interacting with influencers and followers.

· Brand Consistency: Ensure all TikTok content is consistent with the company’s brand guidelines and messaging.

· Content Calendar: Assist in maintaining a content calendar to plan and schedule TikTok posts, ensuring a steady stream of content.

· Other assignments upon request

Qualifications

· Passion for TikTok: A deep understanding for TikTok as a platform, including its trends, culture, and unique features.

· Creative Skills: Strong creative skills and an eye for visual content.

· Video Editing Experience: Familiarity with video editing tools

· Social Media Savvy: Understanding of social media platforms, especially TikTok, and how to leverage them for brand marketing.

· Communication Skills: Excellent written and verbal communication skills, with the ability to craft engaging content.

· Attention to Detail: Meticulous attention to detail in content creation and editing.

· Team Player: Ability to work collaboratively with a team, taking feedback and adapting to new ideas.

· Self-Motivated: A proactive attitude with the ability to manage time effectively and meet deadlines.

Preferred Qualifications:

· Previous experience in social media management or content creation, particularly on TikTok.

· Familiarity with social media analytics tools.

· A portfolio or examples of past TikTok content.

· Knowledge of all social media platforms

Majors

Marketing, Digital Marketing

Hours/Rate/Duration

20-30 hours/week

Pay: $20.00 per hour

Work Location: Hybrid remote in Shelton, CT 06484