Social Media Coordinator

At HRI Hospitality, we offer a unique perspective on hotel ownership and management.

We’re here to expand the possibilities of what once was, with our history of restoring properties to their former glory as well as new build projects that become the center of their vibrant urban community, we take it to the next level.

We are looking for people to join our team that share in the passion for warm welcomes and creating an unforgettable experience for our guests. With a wide array of brands in exciting locations, HRI Hospitality is the destination to set course for growing your career!

Core Responsibilities

I. Multimedia Content Production

• Comprehensive Asset Capture: Capture high-quality photo and video content across both hotels and outlets, including marquee events, programming, brand activations, and the daily guest experience.
• Agile Content Development: Collaborate with the social media team to capture weekly "lo-fi" content within outlets to maintain a fresh, authentic, and high-frequency digital presence.
• Technical Post-Production: Edit raw content into platform-ready formats (specifically Instagram and Facebook Reels and Stories), ensuring all deliverables are polished and adhere to brand-specific guidelines.
• Performance Optimization: Deliver on-brand assets technically optimized for digital performance, engagement metrics, and platform algorithms.

II. Real-Time Engagement & Community Growth

• Live Event Management: Attend property events and programming to execute real-time posting of User-Generated Content (UGC) and manage immediate audience engagement.
• Strategic Growth: Facilitate real-time retagging and community management to accelerate follower growth; coordinate directly with on-site artists and creators to manage collaborative reposting and cross-promotional efforts.
• Influencer Program Management: Serve as the primary manager for the influencer program, overseeing the vetting, scheduling, and on-site hosting of influencer visits to ensure maximum ROI and brand alignment.

III. Strategic & Agency Collaboration

• Cross-Functional Alignment: Partner closely with the Director of Marketing (DOM) and external PR Agencies to ensure all content strategies align with each property's distinctive trends and public relations objectives.
• Brand Compliance: Monitor content output to ensure it reflects the unique identity of individual outlets while maintaining the standards of the overarching hotel portfolio.

Professional Requirements

• Experience: 2–4 years of professional experience in social media management or content creation, preferably within the hospitality, luxury, or lifestyle sectors.
• Technical Proficiency: Mastery of mobile and professional editing suites (e.g., CapCut, Adobe Creative Cloud) and deep technical knowledge of Meta Business Suite.
• Communication: Exceptional interpersonal skills with the ability to represent the brand professionally to high-profile guests, artists, and stakeholders.

Flexibility: Ability to work a flexible schedule, including evenings and weekends, to provide on-site coverage for key activations and events.

HRI is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid job‐related requirements.