Paid Partnerships Lead
Full-time
Lehi, UT, US
About the job
Cozy Earth, recognized as the #299 fastest-growing company on the Inc. 5000 list, is at the forefront of home luxury and apparel. Our mission is to transform everyday comfort with our incredibly soft, temperature-regulating bedding, sleepwear, loungewear, and bath products. As the only brand to earn a spot on "Oprah's Favorite Things" for seven years in a row across five different categories, we pride ourselves on exceptional quality and innovation.
We're looking for a Paid Partnerships Lead to own and scale our paid influencer strategy. This role will focus on building high-performing partnerships with creators, driving measurable revenue through paid collaborations, and elevating how we show up across social platforms.
Responsibilities:
- Execute Cozy Earth's paid influencer/creator strategy across key platforms (Instagram, TikTok, YouTube, etc.)
- Identify, source, and negotiate partnerships with creators that align with brand and performance goals
- Manage end-to-end campaign execution, including briefing, contracting, timelines, and performance tracking
- Optimize campaigns based on performance metrics (ROAS, CAC, engagement, conversion)
- Partner closely with Growth Marketing to align paid partnerships with broader acquisition strategy
- Collaborate with Creative teams to guide content direction and ensure high-performing deliverables
- Build and manage relationships with creators, agencies, and platforms
- Track, analyze, and report on campaign performance, providing insights and recommendations for scale
- Other duties as assigned
Skills and Qualifications:
- 3+ years of experience in influencer marketing, paid partnerships, or creator marketing
- Strong understanding of performance marketing and how influencer campaigns drive revenue
- Experience negotiating contracts and managing paid creator relationships
- Data-driven mindset with the ability to analyze performance and optimize campaigns
- Deep familiarity with social platforms and creator trends
- Highly organized with strong project management skills
- Collaborative team player who can work cross-functionally in a fast-paced environment
Why Join Cozy Earth?
Comprehensive Benefits: Medical, dental, and vision coverage to keep you healthy.
Future Planning: 401K plan to secure your financial future.
Work-Life Balance: Flexible PTO to ensure you have the time you need for rest and relaxation.
Wellness Perks: Monthly self-care benefit to support your overall well-being.
Exclusive Discounts: Access generous discounts on all our products.
Cozy Earth is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.