[Remote] Social & Influencer Marketing Manager

Note

The job is a remote job and is open to candidates in USA. Rugiet is a fast-growing, Austin-based direct-to-consumer telemedicine company reinventing men’s health. The Social & Influencer Marketing Manager will oversee the operational aspects of social media and influencer marketing, ensuring timely execution and compliance across platforms.

Responsibilities

• Support influencer discovery and outreach by building weekly prospect lists and managing creator pipelines.
• Coordinate influencer partnerships from approval to post: timelines, deliverables, posting requirements, and go-live accuracy.
• Collect, organize, and review influencer content to ensure it meets brand standards, disclosure requirements, and healthcare compliance guidelines.
• Track influencer placements, performance, and learnings to inform future partnerships.
• Own the social content calendar across Instagram, TikTok, Facebook, X, and LinkedIn.
• Schedule and publish approved content with precision—nothing late, nothing sloppy.
• Monitor comments, DMs, and audience sentiment, helping surface insights, FAQs, and potential community opportunities.
• Support collaborative posts with influencers, partners, and public figures—making sure assets, captions, and approvals are locked before publishing.
• Help foster an engaged brand community by tracking conversations, identifying emerging advocates, and flagging creator or UGC opportunities.
• Support social giveaways, contests, and community activations—executed cleanly and compliantly.
• Monitor competitor activity and platform trends to spot new ways to grow reach and relevance.
• Track key social and influencer performance metrics and compile clear, actionable reports.
• Work cross-functionally with Marketing, Creative, and Legal to keep workflows tight and campaigns moving.
• Proactively flag risks, delays, or compliance concerns before they become issues.

Skills

• 3–5+ years of hands-on experience running social media operations for a brand or agency.
• Proven ability to manage multiple platforms simultaneously with high accuracy and consistency.
• Fluency in social scheduling and management tools (Sprout, Later, Hootsuite, Buffer, Meta, TikTok Planner, etc.).
• Experience supporting or managing influencer partnerships—organic, gifted, or paid.
• Strong understanding of platform-specific best practices and formatting requirements.
• Comfort working in regulated categories (healthcare experience is a big plus).
• Exceptional organizational skills and obsessive attention to detail.
• Experience tracking performance metrics and turning them into actionable reporting.
• Clear communicator who collaborates well cross-functionally and escalates issues early.
• Bachelor's degree in Marketing, Communications, or equivalent real-world experience.
• Adobe Creative Suite experience (basic formatting, resizing, or asset prep).
• DTC, healthcare, or telehealth background.
• Understanding of SEO and social discoverability.

Benefits

• Competitive compensation.
• Annual performance bonus.
• Equity participation.
• Full benefits.
• Generous PTO.
• Professional development support.

Company Overview

Rugiet helps men take back their health, with clinically-backed treatments for ED, hair loss, weight management, and more, delivered through a seamless digital experience. It was founded in 2020, and is headquartered in Austin, Texas, US, with a workforce of 51-200 employees. Its website is Apply to this job.