Marketing Intern - Influencer Focus

PrintFresh LLC

Internship

Philadelphia, PA, US

About the job

We're looking for an Influencer Marketing Intern to join the team at Printfresh, a growing sleepwear and fashion brand.

The ideal candidate has a natural curiosity about the intersection of social media, marketing trends, and creators, and sees the creator landscape as more than just a place to scroll, but as a real opportunity for brand storytelling. You'll thrive here if you're a creative person who's comfortable sharing ideas, receiving feedback, and adapting when things shift. This is a collaborative role on the influencer team, and it's a great fit for someone who does their best work in a fast-paced, hands-on environment.

About the job:

  • This role is open to currently enrolled students, or post-grads within 1-2 years after graduation
  • Work will be performed on-site at our Philadelphia office Tuesdays through Thursdays
  • Additional work on Mondays and Fridays may be an option for the right candidate
  • This internship will last for three months, with the potential to extend to six months
  • Starting pay is $12/hour

What you'll do:

  • Learn about influencer marketing on a large scale
  • Assist in communicating with our engaged influencer network
  • Work collaboratively with the social and influencer team to brainstorm Influencer content plans and campaigns
  • Contribute to the identification and outreach of new creators

You'll love this role if:

  • You have a fascination with influencer marketing and its place in society
  • You’re highly organized and intent on seeing every task through to completion
  • You love to create and complete to-do lists
  • You have a strong understanding of what makes a social media post successful
  • You see influencers through an analytical lens, understanding why they’re influential
  • Creative feedback is motivating to you
  • You have an eye for design, strong visuals, and photography

Key ResponsibilitiesInfluencer Discovery - 40%

  • Assist in discovering on-brand influencers and content creators, communicating with them about gifting, tracking, and updates
  • Brainstorm paid content creation ideas and campaigns
  • Monitor and organize influencer mentions and posts, reporting findings to the team

Influencer Communication - 30%

  • Outreach creators about gifted opportunities
  • Keep up with and respond to influencer DMs
  • Engage with tagged influencer posts

Daily Upkeep of Influencer Data - 30%

  • Assist in tracking campaign goals and results
  • Ensure that paid influencers have received product, and track/organize submission of content, contracts, and invoices
  • Contribute to the creation of monthly reports for the influencer team

Requirements

  • Interest in learning more about the influencer space and brand storytelling
  • Fascination with and deep understanding of online culture, including the latest news, trends, and releases
  • Working knowledge of major social media platforms (Instagram, TikTok, Pinterest, Facebook)
  • General understanding of influencer marketing programs and their functions
  • Excellent written and verbal communication skills
  • Willingness to learn and comfortable with exploring unfamiliar tasks
  • Experience with influencer marketing platforms (like LTK or ShopMy) a plus