Marketing Manager
Full-time
Stevenson, WA, US
$80k - $84k
About the job
Welcome to Pyramid Global Hospitality, where people come first. As a company that values its employees, Pyramid Global Hospitality is dedicated to creating a supportive and inclusive work environment that fosters diversity, growth, development, and wellbeing. Our commitment to a People First culture is reflected in our approach to employee development, employee benefits and our dedication to building meaningful relationships.
Pyramid Global Hospitality offers a range of employment benefits, including comprehensive health insurance, retirement plans, and paid time off, as well as unique perks such as on-site wellness programs, local discounts, and employee rates on hotel stays. In addition, Pyramid Global Hospitality is committed to providing ongoing training and development opportunities to help our people build the skills and knowledge they need to advance their careers.
Whether you are just starting out in the hospitality industry or are a seasoned professional, Pyramid Global Hospitality offers a supportive and collaborative work environment that encourages growth and fosters success, in over 230 properties worldwide. Join their team and experience the benefits of working for a company that values its employees and is committed to creating exceptional guest experiences.
Check out this video for more information on our great company!
About our property:
Skamania Lodge is a Pacific Northwest resort set on 175 acres, featuring treehouses, glamping, golf, ziplining, a spa, and multiple restaurants. With over 22,000 sq. ft. of event space, it’s a premier destination for retreats, conferences, and celebrations.
#PGH-SKL What you will have an opportunity to do:
What You Will Be Doing
Strategy & Brand Management
- Develop and execute annual and seasonal marketing plans aligned with occupancy, ADR, and revenue goals
- Maintain brand voice, visual identity, and messaging across all guest touchpoints
- Position the property within competitive sets and destination markets
Digital Marketing & Website
- Oversee website content and updates to drive bookings and conversions
- Manage vendors (with DOSM and DORM) for SEO/GEO, paid search, display, and retargeting campaigns
- Analyze website performance, booking paths, AI effectiveness, and conversion rates
- Collaborate with the DORM to create impactful booking campaigns
- Design multi-channel campaigns and promotional calendars
Email & CRM Marketing
- Plan and execute email campaigns for promotions, events, packages, and loyalty guests
- Segment guest databases and define target audiences, messaging, and timing
- Optimize subject lines, content, cadence, and performance metrics
- Analyze results and refine future campaigns
Social Media & Content
- Develop social media strategy and content calendars
- Lead photo/video shoots showcasing rooms, dining, spa, and experiences
- Monitor engagement and manage community interactions
- Evaluate platform performance and content ROI
Promotions, Packages & Campaigns
- Partner with revenue management to develop packages and offers
- Promote seasonal experiences, wellness programming, dining events, and holidays
- Track campaign ROI and adjust strategies accordingly
Public Relations & Partnerships
- Coordinate PR initiatives, media outreach, and press stays
- Build relationships with tourism boards, chambers, and local partners
- Manage influencer collaborations and agency relationships
On-Property Marketing
- Collaborate with design partners to produce guest-facing collateral (signage, menus, programming guides, digital displays)
- Ensure brand consistency across all departments
- Support internal teams with marketing materials
Reputation & Review Management
- Monitor and respond to online reviews
- Analyze guest feedback to inform marketing and operational improvements
- Partner with operations to address recurring concerns
Data, Reporting & Budget
- Track KPIs including campaign performance, engagement, and ROI
- Manage budgets, vendor contracts, and timelines
- Produce regular reports with insights and recommendations
What are we looking for?
- Proven experience in a marketing management role, preferably within hospitality or lifestyle brands
- Strong strategic thinking and ability to translate insights into actionable marketing plans
- Expertise in digital marketing, including website optimization, paid media, SEO, and CRM/email marketing
- Experience managing agencies, vendors, and cross-functional teams
- Strong analytical skills with the ability to interpret data and optimize performance
- Experience with content creation, social media strategy, and brand storytelling
- Ability to manage multiple projects, timelines, and priorities effectively
- Strong communication and organizational skills
Preferred
- Experience in events and experiential marketing (retreats, weddings, group programs)
- Familiarity with hospitality marketing metrics (occupancy, ADR, RevPAR)
- Experience supporting on-site activations and guest programming
Success in This Role Looks Like
- Measurable impact on occupancy, revenue, and direct bookings
- High-performing campaigns with strong ROI
- Consistent and compelling brand presence across all channels
- Growth in engagement, audience reach, and guest loyalty
- Effective collaboration across departments and partners
Compensation:
$80,000*
$84,000 Pyramid Global Hospitality is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.