TikTok Live Stream Operations Specialist

About Us: We are a dynamic and fast-growing player in the e-commerce space, building a beloved brand across North America. Our team is data-driven, creative, and obsessed with connecting with our community. Based in the heart of Dallas, we're scaling our direct-to-consumer presence and TikTok is at the center of our growth strategy.

About the Role: We’re looking for a rockstar TikTok Live Stream Operations Specialist to own and elevate our live commerce journey on TikTok. You'll be the mastermind behind our brand's live streams, from planning to execution, and the key connector to top-tier local creators. If you live and breathe TikTok trends, understand what makes American audiences click "add to cart," and thrive on driving real business results, this is your stage.

What You'll Do:

• Own the Live Stream: Take full ownership of our brand's TikTok live streams from start to finish. This includes product selection, scriptwriting, live hosting/coordinating, pacing the stream, and troubleshooting to ensure a seamless broadcast.
• Build & Manage Creator Partnerships: Prospect, onboard, and manage relationships with a network of high-performing TikTok creators and influencers in North America. Negotiate deals, coordinate live stream schedules, and track performance to ensure maximum ROI.
• Develop Winning Strategies: Design live stream strategies tailored to the North American audience. Use your knowledge of local trends, platform algorithms, and user behavior to plan engaging content themes, compelling promotions, and paid boost strategies to hit sales and customer acquisition goals.
• Analyze & Optimize: Monitor real-time live stream metrics (viewers, conversion rates, new followers, etc.). After each stream, dive deep into the data, identify what worked and what didn’t, and implement actionable improvements for next time.
• Amplify Brand Campaigns: Collaborate with the North America marketing team to integrate live stream initiatives into larger brand campaigns, creating buzz and boosting our visibility on TikTok.
• Stay Ahead of the Curve: Keep your finger on the pulse of TikTok’s ever-changing rules, features, and traffic trends. Proactively adapt our strategies to stay compliant and leverage new opportunities.
• Know the Competition: Conduct competitive research on other brands’ TikTok live commerce tactics in the US market. Bring fresh, innovative ideas back to the team to level up our own playbook.

What We're Looking For:

• Must-Have Experience & Skills:
• 1+ years of hands-on experience running brand live streams on TikTok for the North American market.
• Proven track record of managing end-to-end influencer/creator collaborations for live shopping.
• Deep understanding of TikTok's live stream ecosystem, community guidelines, and what content resonates with US audiences.
• Strong analytical skills. Proficient with TikTok Analytics or similar tools to measure performance and inform decisions.
• Excellent English proficiency (written and verbal) is required for seamless communication with creators, teams, and our community.
• Bachelor’s degree or equivalent practical experience.
• Ability to work flexibly to support live stream schedules and collaboration across US time zones.
• Big Pluses (Our "Wow" Factors):
• Experience managing TikTok Ad campaigns to boost live streams.
• A solid black book of established creator contacts in the US.
• A past win: running a live stream that drove over $100K in sales, or consistently growing monthly sales by 20%+.
• Demonstrated success in using creator collaborations to significantly grow a follower base (e.g., +10K followers).
• Bilingual content creation skills and the ability to craft engaging English live scripts.
• Personal or professional experience living/working in North America, with a genuine feel for local social media culture.
• TikTok official certifications related to community or ads.
• Personal Traits That Will Make You Successful Here:
• Self-Starter: You’re driven, proactive, and obsessed with hitting and exceeding goals. You see a problem and you find a solution.
• Cultural Connector: You have strong empathy. You intuitively "get" the American consumer and can build authentic, respectful relationships with diverse creators.
• Strategic Thinker: You’re logical and can see the big picture. You can build efficient processes and think systematically to improve performance over time.

What We Offer:

• A competitive salary.
• Opportunity to shape the voice of a growing brand in the exciting live commerce space.
• A collaborative, energetic, and results-oriented team environment in Dallas.
• Paid Time Off and flexible work arrangements.

Ready to Go Live with Us?

If you're passionate about TikTok, commerce, and creating amazing experiences for the North American audience, we want to hear from you!Apply today with your resume and a brief note or cover letter telling us about your most successful TikTok live stream or creator campaign.Join us in Dallas!

(We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.)

Pay: $4,000.00 - $5,000.00 per month

Benefits:

• Flexible schedule
• Paid time off

Work Location: In person