In-Store Influencer

Job Summary
We are seeking a dynamic and energetic In-Store Influencer to elevate our brand presence and engage customers in our retail locations. As an In-Store Influencer, you will serve as a passionate ambassador, creating authentic connections with shoppers and inspiring them through your expertise and enthusiasm. Your role will focus on amplifying our brand story, driving product awareness, and fostering a lively shopping environment that encourages customer interaction and loyalty. This paid position offers a unique opportunity to combine creativity with strategic marketing efforts in a fast-paced retail setting.

Duties

• Engage with customers on the sales floor, sharing product knowledge and demonstrating features to spark interest and excitement
• Develop compelling content for in-store displays, social media platforms, and digital channels to showcase products and promotions
• Collaborate with marketing teams to execute multichannel campaigns that blend in-store experiences with online outreach
• Utilize social media marketing skills to promote store events, new arrivals, and special offers, increasing foot traffic and online engagement
• Assist in implementing SEO strategies for local search visibility and optimize content for platforms like WordPress and Google Analytics
• Support advertising sales efforts by creating attractive visual content using Adobe Creative Suite tools such as Photoshop and Illustrator
• Conduct research on market trends, customer preferences, and competitor activities to inform marketing strategies
• Use marketing automation tools to streamline email marketing campaigns, track analytics, and measure performance marketing success
• Contribute to product management by providing customer feedback that influences inventory decisions and promotional planning
• Maintain a lively store atmosphere by coordinating print advertising displays and supporting digital marketing initiatives like Facebook Advertising and Google AdWords

Experience

• Proven experience in social media marketing, digital marketing, or content creation within a retail or brand environment
• Familiarity with SEO best practices, Google Analytics, Google AdWords, and marketing automation platforms
• Strong skills in Adobe Creative Suite (Photoshop, Illustrator) for content development and visual storytelling
• Knowledge of e-commerce platforms such as WordPress or similar CMS tools; basic HTML skills are a plus
• Experience in B2B (business-to-business) marketing or performance marketing is advantageous
• Ability to analyze data insights to optimize campaigns and improve engagement metrics
• Excellent copywriting skills for crafting compelling messages across multiple channels
• Demonstrated ability to manage budgets for promotional activities and advertising campaigns
• Strong research skills to stay ahead of market trends and customer needs
• Passionate about sales, product management, and creating memorable customer experiences that drive brand loyalty
• Must be Bilingual English & Spanish

Pay: $9.00 - $12.00 per hour

Work Location: In person