Marketing Manager
Full-time
Miami Beach, FL, USA
About the job
The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background, excellent communication skills, and attention to detail.
Responsibilities
- Lead the growth of our Instagram and TikTok accounts through strategic content planning and viral marketing.
- Plan and manage daily social media content, including short-form video, reels, and educational content.
- Oversee email marketing, including newsletters, launch campaigns, and automated flows.
- Manage digital marketing initiatives, including paid ads, funnels, and analytics.
- Develop influencer partnerships and collaborations to expand brand reach.
- Coordinate PR opportunities, including podcast placements, interviews, and media features.
- Plan and execute marketing campaigns for new product launches and company initiatives.
- Monitor performance analytics and continuously optimize growth strategies.
Qualifications
- Bachelor's degree or equivalent experience
- 3+ years' experience in marketing
- Ability to multitask
- Strong verbal, written, and organizational skills