PR Strategist

The purpose of this position is to contribute to the duties of the Public Relations Team in a variety of different ways. This job will play a pivotal role in enhancing the visibility and reputation of our brand through strategic engagement with franchise partners through local marketing. This includes but is not limited to coordination of the press for local franchise partners, dessert drops, and cultivating relationships with FP’s and other departments at HQ.

Responsibilities

Local Marketing* Clusters

• Partnerships

Assist Local Press* Grand Openings

• Local Marketing Campaigns
• National Marketing Campaigns
• Partnerships

Coordinate Merch* PR Boxes and Escalations

• Storage and Warehouse

Coordinate Dessert Drops* Influencers - Dialogue

• Media - JBC
• Donations

Qualifications

• Previous experience with the Crumbl Franchise is preferred but not required
• Bachelor's Degree in Communications, Public Relations, Journalism, & 1-3 years of experience in a related field
• Strong written and verbal communication skills
• Love for and experience event planning
• Data-driven
• Ability to be flexible yet strategic
• Works well as part of a team
• Ability to travel as needed

Benefits & Perks* Medical, dental, and vision benefits

• 15 days PTO/year
• 10 paid holidays
• Paid parental leave
• Personal phone bill reimbursement
• Gym reimbursement
• Corporate DoorDash® DashPass membership
• Regular company and team activities
• 401k with competitive matching contribution plan
• Excellent opportunities for career growth
• Work in a hyper-growth company

Crumbl was founded in 2017 by Jason McGowan & Sawyer Hemsley in Logan, Utah. It is now the fastest-growing cookie company in the nation with over 1000 locations in the USA and Canada. Crumbl is powered by cutting-edge technology, iconic branding, delicious desserts, and passionate people.

Crumbl HQ and franchisees provide employment for over 26,000 people across the United States, and all of our franchises are owned and operated by independent members of the local community.

Crumbl’s 200+ unique cookie flavors rotate weekly and are served in our famous pink box!

Crumbl is an equal opportunity employer. Crumbl provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status or veteran status. Recruitment Agencies: Crumbl HQ doesn't typically partner with 3rd party recruitment resources. If we require assistance on this search we will contact selected partners directly; we do not accept unsolicited candidate submissions.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.