Social Media Manager and Content Creator

Please Note: This is in person position that requires you to be on site at our restaurants (located throughout New Jersey) to create, shoot, direct, narrate content for social media plaforms. Please do not apply if you are looking for remote work, this job is full in person to capture content for social media.

Job Summary
We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. This role requires a deep understanding of social media trends, analytics, and the ability to create compelling content that resonates with our target audience.

Duties

• Develop and implement comprehensive social media strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Create engaging content tailored to each platform, including graphics, videos, and written posts.
• Utilize tools such as Hootsuite and Buffer for scheduling posts and managing multiple accounts efficiently.
• Conduct SEO and keyword research to optimize content for search engines and improve visibility.
• Monitor social media channels for trends and conversations using social listening techniques.
• Analyze performance metrics through Google Analytics and web analytics tools to assess the effectiveness of campaigns.
• Collaborate with the marketing team on public relations initiatives and branding efforts.
• Manage relationships with influencers and partners to enhance brand visibility.
• Oversee e-commerce promotions on social media platforms to drive sales.
• Proofread all content for accuracy and adherence to brand guidelines before publication.

Skills

• Proficient in Adobe Creative Suite (Photoshop, Illustrator) for graphic design needs.
• Strong understanding of social media marketing principles and best practices.
• Experience with Facebook Advertising campaigns to increase engagement and reach.
• Excellent content creation skills with a focus on storytelling through various formats (text, image, video).
• Familiarity with digital marketing strategies including email marketing and online advertising.
• Strong relationship management skills to foster partnerships with influencers and stakeholders.
• Ability to perform video editing for promotional content as needed.
• Knowledge of photography principles for creating visually appealing content.
• Experience in proofreading to ensure high-quality output across all communications. Join us as we elevate our brand's online presence through innovative social media strategies!

Job Type: Full-time

Pay: $20.00 per hour

Benefits:

• Employee discount
• Flexible schedule
• Paid time off
• Professional development assistance

Work Location: In person