ABX Manager

Ignitium is a data-driven account-based marketing solutions provider that helps B2B organizations identify and close more opportunities by integrating best-of-breed technologies within the ABM ecosystem and orchestrating personalized, multi-channel, multi-touch campaigns at scale. We partner with leading revenue teams at companies like Verizon, HPE, and IBM to provide the technology, data, and expertise that produce exceptional results. As a company, we’re as committed to growing careers as we are to building a world-class solutions provider.

Position Summary

Manage strategy and high-impact experiences across multiple channels to communicate the brand and solution offerings of our customers to target accounts.

Essential Functions

To perform this job successfully, an individual must be able to satisfactorily perform each of the essential responsibilities listed below.

• Manage client relationships
• Facilitate and orchestrate the client onboarding process
• Develop timelines, quotes, and scope documents that show how a client's strategic vision will be delivered across channels.
• Lead and collaborate with the support team on the execution of digital marketing campaigns, including paid search, programmatic display, LinkedIn, Facebook, CRM, marketing automation, account-based marketing and B2B campaigns.
• Perform in-depth customer, people network, and influencer research
• Conduct stakeholder research and interviews
• Analyze metrics end-to-end across holistic campaigns utilizing third-party tools
• Manage the contract renewal process and find opportunities to increase the reach of client accounts with upsell and expansion offerings
• Forecast the client revenue growth and identify the risk of churn
• Provide insights and recommendations on tactical improvements across marketing channels to drive efficiency toward meeting client campaign goals.
• Effectively champion forecasting throughout client campaigns.
• Demonstrate practiced knowledge of industry standards and best practices
• across digital and traditional marketing channels
• Liaison between internal teams: strategy, technology, creative operations and
• project execution, as a representative of strategic planning
• Sales enablement: working with sales to increase the adoption of Ignitium's products
• Presenting Ignitium's ABX Orchestration framework
• Educating customers on best practices around ABX

Ignitium Standards

• Commitment to the Ignitium vision
• Consistently demonstrates an understanding of and commitment to Ignitium’s vision
• Professional conduct and positive representation of Ignitium
• Consistently adheres to Ignitium policies and procedures and represents the company in a positive, professional manner
• Communication skills
• Consistently interacts with others honestly, respectfully, and collaboratively and communicates clearly and in a timely manner
• Adaptability and flexibility
• Consistently balances competing objectives, handles demands of changing situations, and tolerates ambiguity
• Collaboration
• Consistently collaborates effectively cross-functionally and with team members.
• Accountability
• Consistently delivers quality work, is capable of setting appropriate expectations, and delivers results within expected timelines and SLAs.
• Continuous improvement
• Consistently collaborates with team members to encourage continuous improvement within the department, pursues professional development activities, and applies what they have learned to improve internal business processes.

Ignitium’s North Star

• Mission: Orchestrate Account-Based Experiences that drive revenue for high-growth companies.
• Vision: Transform the enterprise B2B buying experience.
• Values:
• C uriosity
• A gility
• T eamwork
• I ntegrity
• S uccess

Knowledge and Skills

To perform this job successfully, an individual must meet the minimum qualifications listed below. These qualifications are representative of the knowledge, skill, and/or ability required to perform this job:

• Strong technical, creative, and analytical mind and background
• Deadline and detail-oriented
• Get certified on Demandbase and 6sense

Education and Experience

• BA/BS or higher
• MBA Preferred
• 2+ years of previous experience in marketing or other related fields
• 2+ years in customer relationship management preferred

Physical Requirements

• Essential functions require sufficient physical ability to stand or sit for prolonged periods of time and operate office equipment requiring repetitive hand movement and fine motor coordination, including the use of a computer keyboard.

Equipment/Tools Utilized

Duties of this position will require regular use of these types of machinery, equipment, and tools:

• Office equipment, including copy machines, computers, and phone

Environmental Conditions

While performing the essential responsibilities of this job, the employee may experience the following environmental conditions at the frequency indicated:

• Noise Conditions:

Exposed to noise consistent with a standard office environment

• Injury Exposure:

The position requires working with standard office equipment – copy machines, computers, and phones

• Atmospheric Exposures:

Typical office environment conditions

NOTE: Ignitium LLC retains the discretion to add to or change the duties of the position at any time.