Social & Influencer Marketing Manager
Full-time
Dallas, TX, USA
About the job
We’re hiring a Social & Influencer Marketing Manager to fully own and lead our social presence across all platforms. This is a hands-on role for someone who is highly creative, can think strategically, execute quickly, and thrive in a fast-paced startup environment. You will work directly with our Founder on brand vision, launches, content direction, and growth initiatives.
Company
Big Ass Luxuries was founded by craft-makers and entrepreneurs Trent and Chloe when they noticed a gap in the market for large, natural, aromatic candles at an affordable luxury price point. We specialize in producing large, long-lasting, and aromatic candles using fragrance oils mixed with all-natural, eco-friendly coconut and soy wax. Our brand is built around the philosophy that bigger is better from our bold designs to our commitment to excellence in every product we create, we aim to make Big Ass Luxuries a globally recognized household name.
Social & Influencer Marketing Manager
Responsibilities:
- Social Strategy & Execution
- Own posting and performance across Instagram, TikTok, Pinterest, YouTube and emerging platforms.
- Build and manage monthly content calendars planned in advance
- Align content with launches, drops, partnerships, and seasonal moments
- Track analytics and optimize for growth and conversion
Content Creation
- Concept, shoot, and edit photo content and short and long form videos. Willing to come up with content ideas on the spot.
- Able to produce and quickly turn around engaging & high-quality content.
- Help plan photoshoots and create detailed shot lists for photographer as well as capture iPhone footage
- Work closely with photographers and creative partners
- Organize and maintain all content assets, ensuring folders are structured, up to date, and easily accessible
- Maintain a cohesive, elevated brand aesthetic
- Be comfortable on camera, filming videos, and pulling founders and team into content
- Willing to travel for designated photoshoots
Influencer Marketing
- Manage influencer partnerships end to end
- Oversee ShopMy & LTK gifting strategy and send-outs
- Build and nurture long-term creator relationships
Startup Mindset & Working Style
- Extremely organized with exceptional attention to detail
- Proactive with strong follow-through and nothing slipping through the cracks
- Comfortable working across multiple projects and responsibilities in a fast-paced environment
- Calm, solution-oriented, and steady under pressure
- Open to direct feedback and able to iterate quickly
- No task is too small and willing to jump in wherever needed including events outside of work hours.
Qualifications
- 3-5 years of experience in social media, influencer marketing, or brand marketing
- Experience growing and managing brand social accounts
- Strong video editing and content creation skills
- Strong aesthetic sensibility within lifestyle or luxury-adjacent brands
- Proficiency in Adobe Creative Suite, particularly for graphic design and video editing, is a major plus
- DFW based
- Big Ass Luxuries operates primarily out of our Dallas office. This role requires regular in-office collaboration five days a week and content shoot days. Salary: $55-75K
Benefits:
- Medical, Dental, & Vision
- Work Computer
- Competitive salary
- Opportunities for career growth and advancement
- Dynamic and fun work environment
- Discount on company products
- Flexible work schedule