Social Media and Marketing Manager

<Job Summary>
Are you passionate about crafting compelling stories and engaging audiences across digital platforms? We are seeking an energetic and innovative Social Media and Marketing Manager to lead our brand’s online presence. In this role, you will develop dynamic marketing strategies, manage social media channels, and create captivating content that resonates with our target audience. Your enthusiasm for digital marketing combined with your creative flair will help elevate our brand visibility and foster meaningful relationships with our community. Join us to drive impactful campaigns, analyze performance metrics, and contribute to the growth of a vibrant brand in a fast-paced environment!

<Responsibilities>

• Develop and execute comprehensive social media marketing strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand awareness and engagement.
• Create, curate, and manage engaging content including graphics, videos, blog posts, and photography that align with branding guidelines and marketing goals.
• Conduct social listening to gauge public sentiment, identify trends, and respond promptly to customer inquiries or feedback.
• Manage paid advertising campaigns on Facebook Advertising and other digital channels to maximize reach and ROI.
• Use web analytics tools such as Google Analytics to track website traffic driven by social media efforts and refine strategies accordingly.
• Stay updated on industry trends related to social media marketing, digital advertising, e-commerce integrations, and emerging platforms.

<Requirements>

• Proven experience in social media management and digital marketing roles with a strong portfolio of successful campaigns.
• Skilled in content creation including photography, video editing, proofreading, and storytelling that captivates audiences.
• Familiarity with Facebook Advertising campaigns as well as other paid digital advertising channels.
• Strong relationship management skills for engaging with influencers, partners, media outlets, and internal teams.
• Ability to analyze data insights from Google Analytics or similar tools to inform strategic decisions.
• A proactive mindset with the ability to multitask effectively in a fast-paced environment while maintaining creativity. Join us as a Social Media and Marketing Manager where your innovative ideas will shape our brand’s voice! We’re committed to fostering a dynamic workplace that values your creativity, supports your growth, and celebrates your successes through meaningful work in digital marketing!

Pay: $25,000.00 - $50,000.00 per year

Benefits:

• Flexible schedule

Work Location: In person