Social Media Manager and Content Creator

Job Summary
We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate Therapy Space presence across digital platforms. In this role, you will craft compelling content, develop engaging social media campaigns, and analyze performance metrics to drive brand awareness and customer engagement. Your creativity and strategic mindset will be vital in shaping our online voice, fostering community relationships, and amplifying our marketing efforts through impactful storytelling and visual content.

Duties

• Develop and execute comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create high-quality content including graphics, videos, photography, and written posts that resonate with target audiences and reflect brand identity.
• Manage daily social media activities using tools to schedule posts, monitor engagement, and optimize content delivery.
• Conduct social listening to gather insights on audience sentiment, trending topics, and competitor activities to inform content planning.
• Implement SEO best practices by researching keywords and optimizing content for search engine visibility on platforms like Google Analytics.
• Analyze campaign performance metrics using web analytics tools to measure success, identify areas for improvement, and report insights to stakeholders.
• Maintain consistent branding across all channels by adhering to visual guidelines using Adobe Creative Suite tools such as Photoshop and Illustrator.
• Engage actively with online communities by responding to comments, messages, and reviews to foster positive relationships and enhance brand loyalty.

Skills

• Proven experience in social media management and content creation with a strong portfolio demonstrating creative work.
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for visual content development.
• Skilled in video editing techniques for producing engaging multimedia content tailored for various platforms.
• Knowledge of SEO principles, keyword research techniques, web analytics (Google Analytics), and social listening tools to inform strategy.
• Familiarity with social media marketing tools such as Hootsuite or Buffer for scheduling and analytics management.
• Strong understanding of public relations tactics for brand positioning and influencer outreach.
• Ability to craft compelling copy with excellent proofreading skills that align with branding guidelines.
• Experience in digital marketing campaigns including Facebook Advertising and e-commerce integrations.
• Adept at branding strategies that enhance brand recognition across digital channels while maintaining consistency in messaging. Join us as a Social Media Manager and Content Creator to shape captivating narratives that connect audiences worldwide! Your innovative ideas will help us grow our community presence while honing your skills in a vibrant environment dedicated to creativity and impact.

Pay: $35.00 - $40.00 per hour

Work Location: Hybrid remote in Plano, TX 75093