Youtube Creative Strategist

We are looking for a Creative Director to own the strategy and execution of our organic video launches across LinkedIn and X (Twitter). This is not just another “social media manager” role. You will be the architect behind campaigns designed to go viral, coordinating every detail from copywriting to influencer amplification.

What you’ll do:

• Apply fundamental viral growth strategies from Youtube and turn videos into EVENTS

• Develop and execute organic launch strategies for video campaigns on LinkedIn and X.

• Write scroll-stopping copy for posts, captions, and campaign content.

• Identify and collaborate with influencers and communities that can amplify reach.

• Design viral loops: snowball campaigns using out-of-the-box tactics (giveaways, community seeding, Slack/Discord drops, etc.).

• Analyze what’s working and iterate quickly to maximize reach and engagement.

• Help with building influencer lists and recommend the right partners for each campaign.

• Coordinate with internal and external members of the campaign to ensure campaigns roll out smoothly and on time.

What we’re looking for:

• Proven experience writing high-performing LinkedIn and X posts (with examples).

• Deep understanding of what goes viral and why on both platforms.

• Track record of launching campaigns that reached significant traction organically.

• Creative thinker who can spot opportunities beyond the obvious influencer repost.

• Strategic mind with the ability to zoom out and own the whole campaign, not just a single post.

• Fast, adaptive, and comfortable working in dynamic, high-speed environments.