Brand Marketing Assistant
Los Angeles, CA, US
About the job
Lulu and Georgia is looking for a Brand Marketing Assistant to join our growing team! This person will support the day to day aspects of our brand initiatives. The ideal candidate has a strong attention to detail, willingness to learn, and is interested in beginning a career in brand marketing. This role is entry level with no experience required and will report to the Brand Marketing Manager.
Responsibilities:
Influencers:
Place and keep track of all influencer orders, coordinate replacements with vendors/suppliers
Keep track of all influencer campaigns and ensure all campaigns are up to date and property tagged
Research and identify influencers whose audience and aesthetic align with our brand
Monitor influencer program applications
Assist with monthly influencer newsletter
Ensure all Creator IQ profiles are updated with influencer details
Help brainstorm and identify potential like minded brand partners (brands, celebrities, hotels, etc.)
Affiliate:
Identify and invite partners into our affiliate program
Monitoring affiliate partners for any shared codes or actions that go against terms
Assist with weekly newsletter
Monitor ShopMy/LTK chat and requests
Press:
Help coordinate any editor requests and gifting opportunities
Monitor press inbox and forward specific requests to appropriate team members
Events:
Assist in planning and execution of brand events, pop-ups, and experiential activations
Assist with ongoing showroom event logistics
Requirements:
Passion for brand storytelling and influencer marketing
Display knowledge/interest of brand marketing strategies and consumers trends
Highly organized with a strong attention to detail
Eager and willingness to learn
Ability to communicate and collaborate effectively with team members
Resides in LA for occasional assistance with Showroom events and in office meetings
Bachelor's Degree preferred