Social Media Marketing Specialist
Full-time
Fresno, CA, USA
About the job
TITLE:
Marketing & Social Media Specialist
ABOUT THE JOB:
We’re looking for a creative, organized Marketing & Social Media Specialist to manage our social platforms, grow audience engagement, and support brand marketing initiatives. You’ll oversee content creation, influencer partnerships, community engagement, and performance reporting across all major social channels. Key responsibilities include:
- Plan and publish content across social platforms
- Manage influencer and creator partnerships
- Build and maintain content calendars
- Track KPIs, audience growth, and campaign performance
- Support social listening, community management, and engagement
- Collaborate with cross‑functional teams on campaigns and product launches
- Use basic analytics, design, and video editing tools
- Assist with PR boxes and influencer kit preparation
PERKS & BENEFITS:
- Supportive team environment
- Opportunities to grow within the company
- Meaningful work that contributes to the success of our properties and clients
SKILLS & QUALIFICATIONS:
- 3–4 years social media or digital content experience
- Strong understanding of social trends, UGC, and social commerce
- Skilled in writing, content planning, and community engagement
- Experience managing creator contracts and usage rights
- Highly organized, creative, and proactive
- Bachelor's degree in Marketing/Communications preferred
HOW TO APPLY:
- Send a Microsoft Word version of your resume to Kristin Sweeney at AppleOne.
- kristins@appleone.com