Social Media and Marketing Manager

Overview
Are you passionate about crafting compelling stories and engaging audiences across digital platforms? Do you thrive in a dynamic environment where creativity meets strategic thinking? We are seeking a proactive and energetic Social Media and Marketing Manager to lead our brand’s online presence, develop innovative marketing campaigns, and foster meaningful relationships with our community. This role offers an exciting opportunity to shape brand identity, drive digital growth, and elevate our marketing efforts through cutting-edge tools and creative content.

Duties

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand awareness and engagement.
• Manage daily social media activities including content creation
• Create visually appealing graphics and videos utilizing Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, and video editing software to enhance campaign impact.
• Conduct social listening to monitor brand reputation, track industry trends, and gather customer insights for continuous improvement.
• Implement SEO best practices and keyword research to optimize content for search engines and improve online visibility.
• Analyze web analytics with Google Analytics and web analytics tools to measure campaign performance and inform future strategies.
• Coordinate public relations efforts by managing relationship management initiatives with media outlets, influencers, and community partners.
• Oversee branding consistency across all marketing channels while supporting e-commerce initiatives through targeted digital marketing campaigns.
• Send out Monthly Email blasts

Requirements

• Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns.
• Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite; video editing skills are a plus.
• Hands-on experience with social media management platforms like Hootsuite or Buffer.
• Strong understanding of SEO principles, keyword research techniques, and web analytics including Google Analytics.
• Knowledge of social listening tools and techniques for reputation management and trend analysis.
• Ability to craft compelling content for diverse audiences while maintaining brand consistency.
• Excellent proofreading skills to ensure high-quality messaging across all channels.
• Experience in branding strategies, public relations activities, and relationship management with media or influencers.
• Familiarity with Facebook Advertising platform and e-commerce marketing strategies is highly desirable.
• Strong organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment. Join us as a Social Media and Marketing Manager where your creativity fuels our growth! Bring your passion for digital storytelling, strategic insight, and innovative thinking to help us connect authentically with our community while driving measurable results through impactful marketing initiatives.

Job Type: Contract

Pay: $1,500.00 - $2,400.00 per month

Benefits:

• Flexible schedule

Work Location: In person