Director of Marketing - Beauty & Wellness

Job Title:

Marketing Manager – Beauty & Wellness (Multi-Location)

Location:

Atlanta, GA (On-Site)

Company:

Charette Cosmetics

About Us:

Charette Cosmetics is a rapidly growing medical aesthetics and skincare brand with locations in Atlanta, Dallas, and Miami. Known for our cutting-edge treatments, celebrity clientele, and best-selling skincare products, we’re on a mission to transform confidence and redefine beauty standards.

About the Role:

We’re seeking a strategic and hands-on Marketing Manager to lead our marketing initiatives across digital, social, and on-site marketing channels. This is a key role for a creative, detail-oriented, and results-driven marketer ready to elevate a high-growth beauty brand in a fast-paced, luxury-forward environment.

What You’ll Do:

• Lead integrated marketing across all Charette Cosmetics locations (ATL, DAL, MIA) and e-commerce platforms.
• Own strategy and execution for social media, email, SMS, influencer partnerships, seasonal campaigns, and activations.
• Create compelling, on-brand copy daily for social media captions, emails, SMS campaigns, and promotional materials.
• Manage 10+ social media accounts, creating content that drives engagement and conversion.
• Design and launch weekly email and SMS campaigns using Klaviyo or a similar platform.
• Manage influencer collaborations from outreach through deliverables and reposting.
• Plan and execute on-site activations, pop-ups, and promotional events.
• Collaborate with providers and internal teams to showcase treatments, products, and patient transformations.
• Direct photo and video shoots, managing creative from pre-production to final delivery.
• Track marketing KPIs and continually optimize strategies to improve performance.
• Ensure consistency in brand voice, visuals, and messaging across all channels.

What You Bring to the Table:

• 4–7 years of experience in marketing, ideally within aesthetics, beauty, wellness, or luxury lifestyle sectors.
• Fluency in Shopify, Klaviyo, Canva, and Meta Suite (or similar platforms).
• Ability to manage photo/video shoots from concept through post-production.
• Experience executing campaigns across multiple physical locations, tailoring messaging and offers by market.
• Strong understanding of social trends, content marketing, and visual storytelling.
• Highly organized and able to manage multiple timelines, vendors, and tools simultaneously.
• Collaborative communicator with a passion for brand growth and innovation.
• A love for aesthetics, skincare, and beauty—with an eye for transformation-driven marketing.

Why Join Us:

• Join a fast-growing brand with a strong digital presence, cult-favorite products, and celebrity fans.
• Work with a passionate, innovative team redefining beauty and medical aesthetics.
• Take ownership of high-impact projects and shape the next phase of our brand’s national growth.

Job Type: Full-time

Pay: $62,000.00 - $72,000.00 per year

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Paid time off

Work Location: In person