Social Media Marketing Lead

About Us

We're a fast-growing creator management agency specializing in social media marketing and monetization for digital creators. We manage everything from platform strategy to content execution for our roster. We're looking for a strategic social media marketer who can own the entire social marketing function—from copywriting to content strategy to performance optimization.

The Role

This is a hands-on social media marketing role where you'll own strategy and execution across Instagram, Twitter, and other platforms for multiple creators. You'll write high-converting copy, develop content strategies, and build scalable frameworks that drive real revenue growth.

This isn't a corporate marketing job. You'll be in the trenches daily writing captions, developing Reel concepts, testing hooks, analyzing performance, and iterating fast. If you perform, this role evolves into head of marketing, where you'll lead strategy and build a team.

What You'll Do

• Own end-to-end social media strategy for multiple creator accounts
• Write high-converting copy for Instagram, Twitter, and other platforms
• Develop content concepts, hooks, and storylines for Reels and short-form video
• Build and execute content calendars across platforms
• Test different angles, messaging, and formats to optimize engagement and conversion
• Analyze performance data and adjust strategy based on results
• Lead creator branding and positioning strategy
• Create scalable content frameworks and systems
• Collaborate directly with agency leadership on growth initiatives

What We're Looking For

Required:

• 2-4+ years of social media marketing experience (agency, brand, creator economy, or freelance)
• Strong copywriting skills
• Deep platform knowledge: Instagram and Twitter algorithms, engagement tactics, and growth strategies
• Data-driven mindset (you track, test, and optimize relentlessly)
• Ability to write in different voices and adapt to different creator personas
• Strategic thinking combined with execution speed
• Comfortable working in-office in Edgewater, Miami

Bonus Points:

• Experience in creator economy, or influencer marketing
• Background developing short-form video strategy (Reels, TikTok)
• Understanding of audience psychology and conversion tactics
• Track record thriving in fast-paced, high-accountability environments
• Comfort with performance marketing and revenue-driven metrics

What We Offer

• Real ownership: You're building social strategy from the ground up
• Direct revenue impact: Your work directly drives follower growth, engagement, and conversions
• Fast growth path: Prove results and transition to head of marketing within 12-18 months, building your own team
• Learn the creator economy: Get insider knowledge of one of the fastest-growing industries, working directly with founders
• No corporate bureaucracy: Make decisions, test fast, see results immediately

Compensation

• $60,000 - $75,000 annually, based on experience
• Performance-based raises as you take on expanded scope
• Clear path to significantly higher earnings as you move into head of marketing role

Not a Fit If:

• You want to strategize but not execute—this role requires daily hands-on work
• You need corporate structure, approval layers, or slow decision-making
• You can't handle direct feedback or rapid iteration
• You need remote work flexibility

To Apply

Send us:

1. Your resume
2. Portfolio or 3-5 examples of social media content/campaigns you've created (with performance metrics if available)
3. Brief explanation (3-4 sentences) of why this role interests you