On-site Publicist

On-Site PublicistMemphis, TN 38117

What we’ve got:

At Employment Therapy Online, we are a group of innovative individuals committed to helping others achieve career fulfillment. Our extensive ecosystem, products, and services are designed to support the human capital sector compassionately—focused on discovering, nurturing, and offboarding talent with intention. Guided by a dynamic career expert with unmatched expertise, this role plays a critical part in translating our mission into powerful, intentional visual storytelling that strengthens brand credibility and market presence.

What we need:

We are seeking a strategic thinker with experience in managing and elevating the brand image for dynamic product launches. This position will oversee all media relations and communications for our career development SaaS platform and a real estate initiative. In this capacity, you will be tasked with developing PR strategies, composing press materials, pitching stories, and fostering relationships with media outlets to secure coverage across print, digital, and broadcast platforms. The role requires a blend of relationship-building and exceptional writing skills to influence how the public perceives our products and services.

You will also collaborate closely with our marketing and product teams to ensure consistent, aligned messaging across all channels. Your creativity and insight will be pivotal in crafting compelling narratives that resonate with diverse audiences and elevate our brand presence. The ideal candidate will possess a keen understanding of market trends and the ability to adapt strategies in a rapidly changing environment.

We value innovation, collaboration, and a passion for storytelling. If you are driven by the challenge of transforming complex ideas into engaging content and have a proven track record in public relations, we would love to hear from you

What Success Looks Like

• ETO’s messaging is authentic, intentional, and emotionally aligned with our core values.
• Your original content is exciting and meaningful.
• You will represent our organization with a high level of professionalism at all times.
• Readers regularly think, “This messaging is always consistent and inspiring.”
• You can cultivate a community where innovation flourishes and creativity is celebrated.
• Collaborate effectively with our external PR firm, ensuring robust teamwork whenever necessary.

RESPONSIBILITIES

Media Relations: Cultivating and nurturing connections with journalists, influencers, and media outlets to effectively pitch and secure coverage for our projects.Content Creation:

• Crafting press releases, developing media alerts, writing staff hiring announcements, bios, and assembling digital press kits.

Strategy Development:

• Develop and execute publicity campaigns to enhance brand awareness or promote specific projects like documentaries, book signings, and touring events.

Event Coordination:

• Organizing press conferences, media events, internal and external celebratory events.

Collaboration:

• Work cross-functionally with our marketing, sales, and development team leaders.

QUALIFICATIONS:

• Bachelor’s degree in Communications or similar fields
• A minimum of 2 to 3 years of experience in a publicist role, along with demonstrable examples of your accomplishments.
• Proficient in both written and verbal communication, particularly in pitching and copywriting.
• Ability to build and maintain media contacts.
• Thinking creatively to secure coverage in a competitive market
• Manage multiple campaigns, clients, and deadlines simultaneously
• Has writing samples of previous work

What you can get:

We will provide you with the training necessary to fully understand our brand, visual standards, and content needs, enabling you to capture high-quality photography that supports our marketing, storytelling, and digital platforms.

• Job Type: Full-Time and On-site
• Salary: $55,000
• Benefits: 100% coverage of Medical, Dental, and Vision for you and your family
• Time Off: 15 days of Paid Time Off and Sick Leave
• Additional Perk: 401Play Vacation Contribution Benefit Program
• Life Insurance
• 401K Contribution Program: Available after one year of employment

Job Type: Full-time

Projected Total Compensation: From $55,000.00 per year

Work Location: In person