Marketing & PR Assistant
Contract
Miami, FL, US
About the job
About Us
We are a growing fashion house operating across two distinct but complementary brands:
- Ciao by CC — ecommerce contemporary ready-to-wear and eveningwear
- Maison Ciao — our emerging bridal and couture-focused label - scheduled launch spring 2026
Our work is rooted in modern femininity, strong visual identity, and elevated storytelling. As we enter a new phase of growth , including upcoming bridal launches and brand expansion , we are looking for a driven Marketing & PR Assistant to support the founder in shaping and executing our next chapter.
The Role
This is a high-impact, hands-on role working directly with the founder, who leads overall creative direction and strategy.
We are looking for someone who is:
- Highly proactive
- Culturally aware
- Visually driven
- And willing to execute at a high level in a fast-paced startup environment
You will help translate brand vision into content, press opportunities, partnerships, and daily execution across both brands.
This is not a passive role — we are looking for someone with ideas, urgency, and taste.
Key Responsibilities
Content & Brand Execution
- Assist in planning and executing content across Instagram, TikTok, and other platforms
- Capture and edit content (photo/video) for daily posting
- Support the creation of campaigns, launches, and storytelling moments
- Ensure all content aligns with the brand’s visual identity and tone
PR & Influencer Relations
- Research and build relationships with stylists, influencers, and media contacts
- Coordinate gifting, placements, and collaborations
- Track brand mentions, features, and opportunities
- Assist with outreach for press features and partnerships
Creative & Campaign Support
- Assist in organizing and executing photoshoots and campaigns
- Pull references, moodboards, and concepts for launches
- Support production of marketing assets and brand materials
Social Media & Growth
- Monitor trends and identify opportunities for growth
- Engage with community (comments, DMs, brand interactions)
- Track performance and suggest improvements
Operational Support
- Assist with day-to-day marketing tasks and deadlines
- Maintain organization across projects and launches
- Must be able to travel for various projects globally
- Support the founder with ongoing initiatives and ideas
Who You Are
- 1–3+ years experience in marketing, PR, fashion, or social media
- Strong understanding of fashion, branding, and visual storytelling
- Naturally creative with a strong eye for aesthetics
- Highly organized and detail-oriented
- Comfortable working in a fast-moving, startup environment
- Proactive — you don’t wait to be told what to do
- Strong communicator with a positive, solutions-focused mindset
- Deep understanding of Instagram, TikTok, and digital culture
Bonus Qualifications
- Experience in fashion PR, influencer marketing, or editorial
- Basic skills in content editing (CapCut, Adobe, Canva, etc.)
- Experience assisting on photoshoots or campaigns
- Existing network of stylists, influencers, or creatives
What We’re Looking For
We are looking for someone with taste, energy, and execution — someone who can move quickly, think creatively, and bring ideas to life.
You should be just as comfortable brainstorming a campaign concept as you are packing influencer gifting or editing content at midnight before a launch.
This role is ideal for someone who wants to grow into a Marketing Manager or Brand Director role over time.
Pay: $2,700.00 - $3,500.00 per month
Experience:
- Marketing: 3 years (Required)
- Fashion design: 3 years (Preferred)
Work Location: In person