Marketing Intern _ E-Commerce Analytics, AEO, and Growth Intern

E-Commerce Analytics, AEO & Growth Intern (Remote)

Location: Remote

Start Date: Hybrid (March–May)

Schedule: 10–15 hours per week (flexible) Compensation: Hourly (based on experience) $10- $12 an hour

About ZEBRA

ZEBRA is a fast-growing non-toxic lifestyle brand built on trust, transparency, and data-backed decision making. We operate at the intersection of wellness, digital commerce, and performance analytics.

As search behavior evolves (AI search, generative engines, answer-based results), we are investing early in AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to ensure our brand is discoverable across traditional search and AI-powered platforms.

Role Overview

We are hiring an E-Commerce Analytics, AEO & Growth Intern to support performance analytics, search visibility strategy, and website optimization.

This is not just a reporting role. This person will help us think ahead — optimizing for how customers find and interact with brands in both traditional search engines and generative AI platforms.

Ideal for someone studying data analytics, marketing analytics, business, or digital strategy who wants hands-on experience inside a scaling DTC company.

Responsibilities1️ Shopify & Revenue Analysis

• Pull and analyze weekly Shopify reports
• Monitor AOV, conversion rate, revenue per session
• Track subscription performance (Recharge)
• Assist with product performance and cohort analysis

2️ Marketing & Growth Analytics

• Review UTM structure and campaign tracking consistency
• Analyze paid media performance (ROAS, CPA, blended CAC)
• Track influencer and affiliate performance
• Assist with Klaviyo email performance reporting
• Identify trends and growth opportunities across channels

3️ AEO (Answer Engine Optimization) Support

• Research how customers are asking questions related to our product category
• Identify FAQ gaps and answer-based content opportunities
• Help structure website content to better answer direct search queries
• Assist in optimizing blog, FAQ, and product pages for featured snippets
• Support structured content formatting for answer-based search

4️ GEO (Generative Engine Optimization) Support

• Research how brands in our space are appearing in AI-driven search results
• Help audit website content to ensure clarity, authority, and structured information
• Assist in developing content briefs aligned with AI discoverability
• Analyze brand mentions across AI and emerging search platforms
• Support documentation of evolving search trends

5️ Website Optimization & Maintenance Support

• Collaborate with website maintenance team on performance reporting
• Analyze conversion funnels and drop-off points
• Support product page optimization (data-backed recommendations)
• Assist with keyword mapping and content updates
• Identify areas to improve site clarity, structure, and UX from a data perspective

6️ Dashboard & Reporting

• Maintain weekly performance spreadsheets
• Assist in preparing executive-level summaries
• Analyze our COO’s Power BI Dashboards monthly
• Translate data into actionable recommendations

What We’re Looking For

• Strong Excel or Google Sheets skills
• Analytical mindset with curiosity
• Basic understanding of marketing metrics (ROAS, CAC, LTV)
• Interest in AI search trends and emerging digital behavior
• Detail-oriented and organized
• Comfortable researching and synthesizing information

Bonus if:

• Shopify familiarity
• Power BI experience
• SEO coursework or digital marketing background

What You’ll Gain

• Exposure to advanced e-commerce analytics
• Hands-on experience with AEO and GEO strategy
• Direct collaboration with executive leadership
• Understanding of how data drives marketing and inventory decisions
• Real startup experience where your analysis influences action

Job Type: Internship

Pay: $10.00 - $12.00 per hour

Expected hours: 10 – 15 per week

Application Question(s):

• Are you able to commute to this jobs location 2-3 times per week?
• Do you have experience with Shopify?
• Do you have experience with excel?
• How many years experience do you have with Shopify?
• How many year experience with Data analytics?
• Do you have experience with AEO (Answer Engine Optimization) Support? if so how many years?
• How many years experience do you have with Marketing & Growth Analytics?
• Please look at the www.yayzebra.com website and tell me what makes you want to support this brand?
• Please tell me more about your Website Optimization & Maintenance Support experience?
• Do you have experience with Power BI?
• Tell us more about your experience with: Basic understanding of marketing metrics (ROAS, CAC, LTV)?
• Do you have a portfolio? Can you please share any other internships or summer jobs you have helped in this area of expertise?

Work Location: Hybrid remote in Argyle, TX 76226