Creative Strategist

Job Description

About the job

LA based preferred, able to work a hybrid schedule with office hours in Culver City, CA.
Applications must include a portfolio link, including password if applicable, for consideration

Infinity Marketing Team

A fully integrated and award winning marketing, event, and promotion agency, Infinity Marketing

Team (IMT) creates and executes campaigns designed specifically for each of our clients’ brand

objectives. With unparalleled expertise in event executions, exhibit environments, mobile marketing

tours, digital marketing, event furnishings, and brand marketing strategies, IMT offers numerous

means for our clients to achieve premium outcomes. We Create. We Implement. We Show Results!

From spectacular filmed and streamed event productions to jaw-dropping international conferences

and tradeshow displays to globally recognized mobile marketing tours and influencer crossovers,

IMT uses an infinite realm of methods to assist companies in strengthening their brands and

enhancing their voices in the marketplace. In over 10,000 event marketing campaigns, IMT

maintains our guiding belief - there are no boundaries and there are no limits.

IMT’s headquarters is based in Culver City, CA. This is a hybrid role, and while we don’t mandate full

time in-office time, candidates should be available to come into the IMT office M-W.

Who Do We Want?

IMT is seeking an award-winning Creative Strategist to elevate our marketing strategy and turn

insights into impactful ideas. You bring a sharp understanding of audience behavior, cultural trends,

and how technology drives engagement. You shape the strategic foundation behind our experiential

and integrated campaigns, ensuring we connect with the right people in meaningful ways.

We service some of the biggest brands in the country and need someone to help us connect the

dots to help IMT deliver breakthrough brand experiences that perform.

Scope &Detail

As an IMT Creative Strategist, you'll develop experiential, social, and omnichannel concepts

grounded in cultural insight, performance data, and real consumer behavior. You will lead strategic

conversations with clients, driving stronger engagement through testing, iteration, and cross-channel

thinking. We’re looking for someone confident, curious, and highly organized. Moreover, you will be part of our new business development. In new business you will help us identify what success looks like through a strategic lens.

Candidates should have experience managing internal goals, strategic expectations, and logistic

constraints. You are comfortable translating business objectives into compelling briefs and

campaigns that perform.This role blends strategic insight and creative excellence, ensuring

campaigns not only look exceptional but also drive measurable business outcomes.

This position reports into the Executive Creative Director and you will partner with Account, Creative,

and Production leads.

Responsibilities

Creative Strategy & Development

Lead 360° campaign strategy that blends experiential moments, social influence, and

digital performance to create connected brand ecosystems

Collaborate with influencers, creators, and partner agencies to build culturally aware

content that amplifies IMT’s live experiences

Translate audience behavior and performance data into strategic guidance, sharpening

concepts around engagement, conversion, and measurable outcomes

Shape creative briefs that inspire internal teams and guide external partners, ensuring

work aligns with brand identity while pushing innovative channel integration

Present strategic insights and recommendations to clients and cross-functional teams,

grounding creative choices in data-driven reasoning and clear KPIs

Experience & Qualifications

5 to 10 years of experience, with at least 3 years focused on experiential marketing and

a strong understanding of agency ways of working

Proven strategic background supported by a portfolio spanning Meta, TikTok, Instagram,

X, LinkedIn, and emerging platforms* In-house experience collaborating with cross-functional marketing teams and supporting

creative production from planning to delivery

Expertise in writing creative briefs and managing external agencies, creators, and

production partners

Strong organization and project management skills; comfortable juggling multiple

projects in busy environments without dropping the narrative thread

Ability to turn data into sharp KPIs, persuasive insights, and reasons to believe
Strong understanding of creative effectiveness principles with demonstrated impact on

iROAS

Excellent communication, presentation, and collaboration skills
BONUS: Experience using AI tools to accelerate ideation and data exploration.