Marketing & Social Media Assistant

Job Title: Marketing & Social Media Assistant

Location: Miami / Fort Lauderdale, FL (Hybrid with in-person events)

Employment Type: Part-Time or Full-Time (Flexible)

Industry: Wellness, Beauty, Sports Performance, Lifestyle Brands

About the Brand

We are a new and emerging wellness company launching an innovative blend of luxury retreats, sports performance recovery, and a premium sports cream & facial skincare line. Built from the ground up, our brand is designed for high-performing individuals who value wellness, confidence, and elevated experiences.

This is an exciting opportunity to join a company at the very beginning-helping shape the brand voice, visual identity, and digital presence from day one.

Role Overview

The Marketing & Social Media Assistant will play a hands-on role in building and growing a brand from scratch. You'll support both our retreat experiences and product line, with a strong focus on social media, digital marketing, and content creation.

This role is perfect for someone who loves startups, thrives in creative environments, and wants meaningful input into how a brand comes to life.

Key Responsibilities

Social Media & Content Creation

• Launch and manage social media accounts (Instagram, TikTok, Facebook, LinkedIn)
• Create and edit short-form video content (reels, stories, posts)
• Capture lifestyle content at retreats, events, and photoshoots
• Develop captions, hashtags, and posting schedules
• Monitor trends and recommend creative strategies

Marketing & Brand Support

• Assist with marketing campaigns for new product launches and retreat rollouts
• Support influencer outreach and brand ambassador partnerships
• Help with email marketing, promotions, and website content
• Maintain consistency in brand voice and aesthetics

Events & Retreat Support

• Assist on-site at retreats and activations (content, guest engagement, logistics)
• Help prepare branded materials and marketing assets
• Support post-event content and recap marketing

Qualifications

• Experience in social media, marketing, or content creation (professional or personal brand)
• Comfortable creating content for a new brand with no existing footprint
• Strong understanding of Instagram & TikTok trends
• Basic photo/video editing skills (Canva, CapCut, InShot, Adobe, etc.)
• Organized, proactive, and adaptable
• Passion for wellness, beauty, fitness, or sports
• Based in or near Miami / Fort Lauderdale

Why Join a New Company

• Be part of a brand from launch to growth
• Creative input and visibility from day one
• Opportunity to grow into a senior marketing or brand role
• Exposure to retreats, product launches, and lifestyle branding
• Fast-moving, collaborative, and entrepreneurial environment