Associate Brand Manager, Emergen-C

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About The Role As Associate Brand Manager on Emergen‑C, you will help bring the brand into its next era of cultural relevance, digital excellence, and consumer‑obsessed innovation. This role is perfect for a marketer excited to sit at the intersection of culture, creativity, data, and science , and who wants to build modern brand‑building skills while driving meaningful business impact.

You’ll support platform leads across innovation, social, digital commerce, and sustainability , helping ensure Emergen‑C shows up boldly, culturally fluently, and insight‑first — everywhere consumers are.

What makes this role special? You’ll be part of a team shaping how modern marketing is done at Haleon — helping elevate digital and social craft, champion an earned‑first mindset, and infuse cultural storytelling into brand building.

As an ABM, you’ll grow by working in an environment where:

• Culture moves fast and we move with it
• Social is the new broadcast
• Earned ideas inform paid
• Performance data fuels iteration
• AI enhances human insight

This is a full-time, flexible hybrid position requiring 3 days per week in-office, reporting to Haleon’s Warren, NJ office.

Key Responsibilities Modern Comms Development (Support)

• Support development of social‑first, earned‑worthy ideas built from consumer insights, platform behaviors, and cultural signals.
• Help execute cross‑platform content across earned, owned, organic, and paid channels.
• Contribute to scientific storytelling, translating product and wellness benefits into engaging, scroll‑stopping creative in partnership with medical, R&D, and innovation teams.

Performance Marketing & Digital Growth (Support)

• Partner with Performance Marketing to monitor campaigns, pull data, track KPIs, and identify optimization opportunities.
• Support A/B tests, personalization briefs, and agile learning plans.
• Help maintain Emergen‑C’s presence in digital commerce ecosystems (Amazon, Walmart, etc.) through content updates and performance tracking.

Brand Strategy & Annual Planning (Support)

• Contribute insights to annual and multi‑year brand strategy (e.g., priority audiences, cultural trends, seasonal behaviors).
• Help analyze brand health, category performance, competitor activity, and emerging wellness trends.
• Support execution of modern shopper and retail experiences in partnership with Customer Strategy & Planning.

Cross‑Functional Leadership (Executional Excellence)

• Partner daily with CSP, Sales, R&D, Regulatory, Supply Chain, Consumer Insights, and Global teams.
• Manage creative and research agencies on day‑to‑day tasks, feedback cycles, and asset delivery.
• Keep work moving with proactive problem‑solving and strong project management.

Why you? Basic Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• Minimum 2–4 years of experience in brand marketing, digital marketing, or consumer‑focused roles
• Strong understanding of social media platforms, digital content, and online consumer behavior
• Ability to turn insights and data into clear recommendations
• Strong project management and organizational skills
• Excellent communication (written, visual, presentation)
• Comfort working in fast‑paced, highly cross‑functional teams

Preferred Skills:

• Experience in CPG, wellness, beauty, or adjacent consumer categories
• Exposure to performance marketing, influencer programs, ecommerce, or social analytics
• Experience with or passion for culture‑driven brand building
• MBA or equivalent experience is a plus

As an ABM on Emergen‑C, you’ll:

• Build unmatched modern marketing skills
• Gain cross‑functional expertise across innovation, comms, media, e‑comm, and brand strategy
• Be part of a brand actively shaping wellness culture
• Learn from leaders rewriting Haleon’s marketing playbook

This role is designed to grow the next generation of digitally fluent, culturally literate brand builders .

Compensation: The salary range for this role is: $115,765 - $144,706 plus an annual bonus.

Location: This role is based in based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week.

Benefits Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Job Posting End Date 2026-02-28

Equal Opportunities Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.

Accommodation Requests If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please contact us by sending an email to HR.AmericasSC-CS@haleon.com. Please include the following in your email:

Use subject line: ‘Haleon Careers: Job Accommodation Request’

Your Name and contact information

Requisition ID and Job Title you are interested in

Location of Requisition (city/state or province/country)

Description of specific accommodation you are requesting

Please note: Resumes, CVs, or other requests outside of accommodation support submitted to this email box will not be accepted.

Note to candidates The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.