Marketing & Growth Lead
Full-time
Indianapolis, IN, US (Remote)
$35k - $48k
About the job
Marketing & Growth Lead: Pay: $35-$48k
M-F (8am-5pm) (no remote)
On-site 5767 Thunderbird Road, Indianapolis, IN 46236
Marketing & Growth Lead Role: Will play a key role in strengthening brand presence, increasing customer engagement, and supporting revenue growth through multi-channel marketing campaigns. Lead and execute integrated marketing initiatives across digital, print, and CRM channels. This role is ideal for a hands-on marketer who is both strategic and execution-focused, with experience managing B2B and B2C marketing efforts, developing compelling brand storytelling, and driving measurable results.
GENERAL DESCRIPTION:
Digital & Social Media Marketing:
- Manage and execute content strategies across LinkedIn, Instagram, X (Twitter), TikTok, and Facebook
- Create, schedule, and analyze social media content to drive engagement, reach, and conversions
- Monitor trends, platform updates, and competitor activity to optimize content performance
Email Marketing & CRM:
- Plan, design, and execute email marketing campaigns for both B2B and B2C audiences
- Segment audiences, manage contact lists, and optimize campaigns using CRM software
- Track and analyze key performance metrics including open rates, click-through rates, and conversions
- Maintain accurate CRM data and support lead nurturing initiatives
Creative & Content Development
- Write clear, compelling marketing copy for digital, print, and email campaigns
inventory management
- Design and manage marketing assets including brochures, magazine advertisements, digital graphics, and presentations
- Ensure all creative materials align with brand guidelines and marketing objectives
Graphic Design & Brand Assets:
- Create visual content using tools such as Adobe Photoshop, Adobe Illustrator, and Canva
- Support print and digital production for advertisements, brochures, and promotional materials
- Collaborate with vendors, printers, and external partners as needed
Influencer & Partnership Marketing
- Identify, coordinate, and manage relationships with influencers and brand partners
- Oversee influencer campaigns from outreach through execution and performance reporting
- Ensure influencer content aligns with brand messaging and compliance standards
- Complete cGMP and SOP Training – refer to Training Matrix for complete list of SOP training
- Additional duties as assigned
WORK EXPERIENCE REQUIREMENTS:
- Previous experience in a marketing role required
- Experience managing multi-channel marketing campaigns (digital, email, social, and print) preferred
- Familiarity with both B2B and B2C marketing environments is a strong plus
- Computer proficient (Microsoft Word, Excel, Outlook)
- Working knowledge of Adobe Photoshop and Adobe Illustrator
- Experience using Canva for quick-turn creative assets
- Experience with CRM software for marketing and customer engagement
- Strong understanding of social media platforms and content best practices
- Ability to analyze marketing data and translate insights into action
- Strong written and verbal communication skills
- Creative mindset with attention to detail
- Excellent organizational and project management abilities
- Ability to manage multiple projects and deadlines simultaneously
- Courteous, prompt and dependable
- Self-starter with the ability to work independently and collaboratively
- Muli-task oriented
EDUCATION REQUIREMENTS: Bachelor’s degree in Marketing, Communications, Business, or a related field (or higher preferred)
Apply today!
https://vestanutra.com/careers
Vesta Nutra closes for the following holidays:
- New Year's Day
- Memorial Day
- Independence Day
- Labor Day
- Thanksgiving Day
- Day after Thanksgiving Day
- Christmas Day
Pay: $35,000.00 - $48,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Paid time off
- Parental leave
- Vision insurance
Education:
- Bachelor's (Required)
Experience:
- marketing campaigns (digital, email, social, print) : 1 year (Required)
- Adobe Photoshop & Adobe Illustrator : 2 years (Required)
- Canva: 2 years (Required)
- CRM software: 1 year (Required)
- Marketing: 2 years (Required)
Ability to Commute:
- Indianapolis, IN 46236 (Required)
Work Location: In person