Social Media Manager and Content Creator

Job Overview
Chevron Construction is seeking a dynamic and energetic Social Media and Marketing Manager to lead our digital marketing initiatives and elevate our brand presence across multiple platforms. Ideally you have worked with a company in the trades before or have a strong understanding of how trades businesses work and target clients. In this role, you will craft compelling content, develop innovative campaigns, and leverage data-driven insights to connect with our target audience. Your passion for social media marketing, combined with your creative flair and strategic mindset, will drive engagement, increase brand awareness, and support our overall business growth. This paid position offers an exciting opportunity to make a tangible impact in a fast-paced, innovative environment. The Pay for this position is based off experience and what specifically you will be doing. Ideally you would be able to come to some of the jobs for content creation or picture updates.

Duties

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to boost brand visibility and engagement.
• Create high-quality content including graphics, videos, photography, and written posts that resonate with diverse audiences.
• Manage social media scheduling using tools like Hootsuite or Buffer to ensure consistent posting and timely responses.
• Monitor social listening channels to gather insights on customer sentiment, industry trends, and competitor activity.
• Optimize content for SEO by conducting keyword research and integrating relevant tags to improve organic reach.
• Analyze web analytics and social media metrics using tools like Google Analytics to measure campaign performance and refine strategies accordingly.
• Coordinate with public relations teams to manage brand reputation and develop impactful campaigns for product launches or events.
• Oversee paid advertising campaigns on Facebook Ads or other platforms to maximize ROI and target specific demographics effectively.
• Collaborate with graphic designers using Adobe Creative Suite (Photoshop, Illustrator) for visual content creation that aligns with branding guidelines.
• Engage in relationship management by interacting with followers, influencers, partners, and stakeholders to foster community growth.
• Proofread all content meticulously to ensure clarity, accuracy, and consistency before publication.

Requirements

• Proven experience in social media management and digital marketing with a strong portfolio of successful campaigns.
• Proficiency in social listening tools such as Hootsuite or Buffer along with web analytics platforms like Google Analytics.
• Skilled in graphic design software including Adobe Photoshop and Adobe Illustrator; experience with video editing is a plus.
• Knowledge of SEO best practices, keyword research techniques, and content creation strategies tailored for online audiences.
• Familiarity with Facebook Advertising and other paid social media advertising platforms to execute targeted campaigns.
• Strong understanding of branding principles and public relations strategies to enhance brand reputation online.
• Ability to analyze data insights from web analytics tools to inform decision-making processes.
• Excellent proofreading skills ensuring all content is polished, accurate, and aligned with brand voice.
• Exceptional relationship management skills for engaging with followers, influencers, partners, and internal teams.
• Eagerness to stay current on emerging trends in social media marketing, digital advertising, and e-commerce innovations. Join us as a Social Media and Marketing Manager if you're ready to energize our brand presence through creative storytelling, strategic planning, and data-driven insights!

Pay: $100.00 - $200.00 per week

Work Location: Hybrid remote in Fairfield County, CT