INFLUENCER MARKETING MANAGER

Z SUPPLY is an established California lifestyle apparel brand leading the space for casual, comfortable style. Based in the heart of Orange County, we are passionate about staying true to our roots while delivering effortless, feel-good fashion.

JOB OVERVIEW

We are currently seeking an experienced Influencer Marketing Manager to join our growing Marketing team. The Influencer Marketing Manager will work alongside company leaders to develop brand, influencer, public relations, and community strategy that will be critical for business growth, brand development, community building, and an evolving content engine. This is a great opportunity for a creative thinker and marketing professional who has a passion for connecting with people and a talent for identifying trends within the fashion and marketing industry.

Position Title: Influencer Marketing Manager

Position Type: Full Time / Salary Exempt

Reporting To: Marketing Director

Location: Z SUPPLY Headquarters – Costa Mesa, California

Work Type HYBRID = In Office 4 days / Remote 1 day Not accepting applicants unable to work at Headquarters

POSITION DUTIES / RESPONSIBILITIES

General Marketing

• Identify marketing trends/technologies and propose innovative ideas for marketing initiatives, especially within the social media/influencer ecosystem
• Manage direct reports, fostering strong performance and career growth, as they support the marketing team in tandem
• Partner with the Marketing Director to develop marketing strategies that promote brand awareness and e-commerce growth
• Work cross-functionally with the marketing, e-commerce, and buying/planning teams to support business and content needs
• Support the marketing team with brand activations and events as a brand representative, building relationships with our community
• Source and propose celebrities, influencers, and brands for potential product and content collaborations
• Select seasonal key marketing styles in partnership with cross-functional teams based on fashion, social media, and influencer trends

Influencer Marketing

• Lead the development of influencer strategy to improve the full marketing funnel—increasing brand awareness, engagement, and conversion
• Manage paid influencer campaigns from ideation to execution, including concepting, budget management, sourcing, outreach, contract negotiation, product management, content briefs, and asset management
• Build and nurture positive, long-term relationships with talent and agents
• Develop and execute affiliate program strategy, including ShopMy and LTK, to increase revenue and maintain continuous content output
• Analyze and report on paid and unpaid influencer KPIs on a weekly and monthly basis to evaluate effectiveness and inform future strategy
• Support CCO with managing communication with a PR agency regarding paid partnerships, products, contracts, briefs, and approvals
• Curate product lists and coordinate shipments for influencer marketing, press events, gifting campaigns
• Oversee gifting and seeding programs, including ideating and building PR boxes, for media, influencers, consumers, and total brand network

SUPERVISORY RESPONSIBILITIES

• Directly supervises 1-2 employees within the marketing department.
• Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws.
• Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems**.**

QUALIFICATIONS / EXPERIENCE / SKILLS / COMPETENCIES

• Bachelor’s degree in Marketing, Communications, or related field preferred
• 4-5 years of influencer marketing and/or related marketing experience required
• Experience working with a fashion brand preferred
• Proficiency in Microsoft Office and/or Google Apps required
• Proficiency in creating spreadsheets used to manage campaigns and slides to pitch marketing initiatives and strategies required
• Experience with social media and influencer marketing tools required (e.g. LTK, ShopMy, GRIN, TRIBE, Dash Hudson, etc.)
• Experience with Asana, Figma, and Adobe Creative Suite a plus
• Strong verbal, written, and interpersonal skills with an analytical and strategic mind
• Highly organized with careful attention to detail
• Works well in a collaborative and fast-paced environment
• Creative thinker and up to date on emerging marketing trends
• Excellent project management skills with flexibility to switch between multiple projects
• Enjoy working in a creative and high-energy environment that requires flexibility as we build a dynamic and fast-growing marketing program

PHYSICAL DEMANDS / WORK ENVIRONMENT

This is a hybrid office-based role requiring frequent sitting, standing, and walking. The position requires continual use of computers and office equipment, finger and eyesight dexterity and occasional lifting of items over 10-25 pounds. Work is primarily conducted in an air-conditioned office environment or home office setting with occasional outside weather conditions.

Z SUPPLY PERKS

At Z SUPPLY, departments work cross-functionally enabling everyone to further their knowledge and expertise in an inclusive, supportive environment that is committed to healthy work/life balance, peer mentorship, and community outreach. In addition to a collaborative and supportive culture, here are a few additional perks that are enjoyed by the Z SUPPLY team:

• Teams work a partial hybrid / remote schedule / half-day Fridays year-round
• Generous clothing discount / Positive, collaborate company culture
• New chic and modern offices located near top restaurants and shopping.
• Comprehensive health benefit package that includes medical, dental, and vision. Team members enjoy zero premium cost for select medical plans. 401K with annual company match

POSITION SALARY RANGE

$85,000 - $95,000 Annually

As required by applicable Pay Transparency laws, Z SUPPLY provides a range of compensation for roles that may be hired in locations under these requirements. To determine starting pay within the hiring range, we carefully consider a variety of factors, including primary work location, role/level, a candidate’s skills, experience, market demands, internal parity and other relevant factors. Flexibility outside of the salary range listed may be considered based on additional skills or qualifications a candidate may possess that may justify additional compensation. Company paid health benefits, PTO, bonus and other various company perks are not included in the salary range listed above and are considered additional compensation.

Want to join our growing team?

Please send through your resume and complete our online application process.

We hope we get the chance to work with you!