Growth Marketing Strategist - Brand Architect & Lead Gen Specialist

Pinestraw America

Full-time

Gluckstadt, MS, US (Remote)

$36k - $150k

About the job

The Opportunity: Engineering Brand Dominance

We are seeking a Growth Marketing Strategist to serve as the engine behind our market expansion. This isn’t just about "posting content"; it’s about building a high-conversion engine that turns leads into long-term loyalists through strategic outreach and brand authority.

The Profile: The Strategist

  • Data-Driven: You hold growth strategies accountable to real results and ROI.
  • Innovative Creator: You stay ahead of market trends to keep the brand dominant.
  • Frictionless Execution: You ensure the path from "Lead" to "Client" is a high-speed, high-quality funnel.

Core Responsibilities: Driving the Brand

  • Brand Authority: Audit all outgoing materials to ensure the company "face" is consistent and powerful.
  • Field Content Production: Scout and film high-impact assets—videos, reels, and ads—that showcase our quality in action.
  • Funnel Optimization: Launch and manage multi-channel campaigns (email/SMS) using GHL, Jobber, and SendJim to automate lead nurturing.
  • Strategic Partnerships: Expand our footprint through influencer collaborations and high-level networking.
  • KPI Tracking: Analyze performance indicators regarding lead intake and conversion to refine the attack plan.

Technical Requirements

  • Proficient Producer: Mastery of Canva, video filming, and editing for modern platforms.
  • Tech-Savvy: Experience managing GoHighLevel (GHL) and social media scheduling tools.
  • Outgoing Personality: Ability to build rapport and represent the brand in the community with confidence.

Job Type: Full-time

Pay: $36,000.00 - $150,000.00 per year

Benefits:

  • Health insurance
  • Professional development assistance
  • Referral program

People with a criminal record are encouraged to apply

Work Location: Hybrid remote in Gluckstadt, MS 39110