Sales and Marketing Manager
Full-time / Part-time
Folsom, CA, US
$20/h - $25/h
About the job
The Sales & Marketing Manager is responsible for driving revenue growth, brand awareness, and an exceptional studio experience across multiple YogaSix locations. This role blends hands-on sales leadership, grassroots and digital marketing, community engagement, and team development to ensure strong lead generation, high conversion, and long-term member retention. This position offers the opportunity to personally generate sales and earn commissions on memberships across supported studios, while coaching Wellness Advisors and supporting ownership in achieving studio-wide revenue goals.
Experience Required
● Minimum 3+ years of retail, service, fitness, hospitality, or wellness-related sales experience
● 2+ years of experience in community engagement, marketing, event planning, and sales leadership
● Prior sales leadership or management experience strongly preferred
● Presale and/or open studio experience preferred
● Proven ability to generate personal sales and coach Wellness Advisors
● Experience managing multiple revenue streams including memberships, retail, workshops, teacher trainings, and B2B
Key Responsibilities
● Drive and manage all revenue streams across assigned studios
● Meet and exceed sales and marketing goals set by Ownership
● Personally generate sales and coach Wellness Advisors on conversion best practices
● Develop and execute monthly sales and marketing plans
● Track, analyze, and report on sales and marketing performance metrics
● Generate leads through grassroots marketing, digital campaigns, referrals, and community partnerships
● Plan and execute studio events, workshops, pop-ups, and collaborations
● Manage member retention, freezes, cancellations, and customer inquiries
● Ensure studios remain clean, safe, and welcoming
● Support the Owner and District Lead Teacher in leadership and revenue initiatives
● Embody the YogaSix brand and act as a cultural, sales, and marketing leader
● Demonstrate loyalty and primary professional commitment to YogaSix El Dorado Hills and Folsom
Marketing & Social Media Magic
● Manage the studio’s social media presence with compelling content, consistent engagement, and targeted campaigns
● Partner with local wellness brands, businesses, and influencers to amplify brand awareness
● Plan and execute promotional campaigns across social, email, and in-studio channels
● Track digital engagement metrics and refine strategies to optimize growth and impact
● Support brand voice consistency and ensure all marketing reflects YogaSix values and tone
Who You Are – Your Practice Off the Mat
● Deep passion for yoga, wellness, and helping others feel their best
● Comfortable managing social platforms such as Instagram, Facebook, and TikTok with a strong eye for
brand voice and compelling content
● A natural connector who thrives on building authentic relationships
● Organized, proactive, and self-motivated—you see what needs to be done and make it happen
● Familiar with the local wellness community or excited to dive in and build meaningful connections
● Bonus: Experience practicing or teaching yoga, or a strong desire to deepen your personal practice
Organizational, Professional & Technological Skills
● Ability to excel in a fast-changing, diverse environment
● Ability to identify areas of improvement and make changes using sound judgment
● Highly organized with strong data management skills and the ability to prioritize and meet deadlines
● Professional, punctual, reliable, and well-presented
● Strong attention to detail and accuracy
● Trustworthy with the ability to handle confidential information
● Proficient with computers and studio management software
Leadership Expectations
● Serve as a YogaSix Ambassador at community and promotional events
● Lead by example and consistently perform responsibilities at a high level
● Uplift team members by providing tools, guidance, and support
● Adhere to and uphold YogaSix Core Values
● Step in as an authority figure when the Owner is unavailable
● Actively build community, connection, and positive studio culture
Compensation & Benefits
● Hourly pay: $20–$25 per hour (based on experience)
● Performance-based bonus opportunities
● Commission: $30 per membership sold
● Free unlimited studio membership
● Retail discounts
● Health benefits for full-time employees
Pay: $20.00 - $25.00 per hour
Work Location: In person