Marketing Director

Storm3

Full-time

Austin

$130k - $150k

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About the job

We are looking for a Director of Growth & Brand for a fast-growing metabolic health company. A few highlights below in case it sparks interest:

What You’ll Own

  • Paid Acquisition & Performance : Lead growth across Meta, Google, TikTok, and emerging channels. Manage agencies, scale $40K+/month budgets responsibly, and drive constant creative and messaging experimentation tied to LTV and quality signals.
  • Lifecycle Marketing : Oversee email and SMS across onboarding, retention, and winback, ensuring brand consistency and measurable impact on LTV.
  • Brand Partnerships & Influencers : Build partnerships (local and national) that reinforce positioning and feed the acquisition funnel.
  • Messaging & Brand Execution : Translate the brand into ads, landing pages, sales materials, and employer collateral. Own the feedback loop between paid, creative, and sales.
  • Employer Sales Enablement : Turn DTC insights and patient outcomes into employer-ready decks, one-pagers, and ROI narratives that help close deals faster.
  • Team Leadership : Manage a Social & Influencer Manager and a distributed digital ops team. Create leverage through systems, automation, and AI.

How Success Is Measured

  • Blended CAC and MER (with quality thresholds)
  • Checkout conversion rate
  • 30-day retention
  • Experiment velocity and documented learnings
  • Revenue impact across DTC and employer channels

What You Bring

  • 8+ years in growth or performance marketing
  • 2+ years in healthcare, wellness, or regulated consumer businesses
  • Strong analytical ownership — you run the numbers
  • Experience managing agencies and distributed teams

Mindset matters here: judgment over hacks, brand as a compounding asset, ownership of outcomes, and speed without recklessness.

Compensation & Benefits

  • Base : $130K–$150K
  • Bonus : 20% of base, tied to revenue goals
  • Equity : $20K Director-level grant
  • Total comp : $176K–$200K

Plus generous PTO (20 days), hybrid flexibility, full access to this company's metabolic health programs, Direct Primary Care, medications at cost, and a lean, high-ownership culture.

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