Marketing Associate
Full-time
Elmwood, LA, US
About the job
POSITION SUMMARY: Fat Tuesday is looking for a dependable Marketing Associate to support the Marketing department in their strategic initiatives, administer social media
accounts, and manage customer service inquiries. Main duties include coordinating social media strategy to align with bran goals and collaborating with marketing team to
ensure brand consistency. This is a great opportunity to learn and gain hands-on, real-world experience while working for the leading frozen cocktails establishment with a
award-winning team of executives.
KEY RESPONSIBILITIES:
Capture content across New Orleans Original Daiquiri and Fat Tuesday New Orleans stores
Use social media tools to design, edit and release content to our social channels.
Develop social media content under the guidance of the marketing team.
Analyze the company’s social strategy to make frequent improvement suggestions.
Stay up to date with social trends to keep our brands consistently relevant.
Establish key performance indicators to understand efficacy of existing social campaigns and adjust for further optimizations.
Provide customer engagement by answering questions about products, stores and services via outlook and social direct messaging.
Design store graphics and flyers for events or special offers
Guide organic and paid influencer visits and campaigns at brand locations in the New Orleans area
QUALIFICATIONS/SKILLS:
- Detail oriented with strong organizational skills
- Flexible style and willingness to "roll up your sleeves and get it done"
- Thrive in a fast-paced and flexible environment while also working independently with minimal
- supervision
- Ability to work collaboratively with others as part of a team while being able to take ownership
- for assigned projects.
- Knowledge of a variety of current social media platforms Knowledge of content creation (design,
- photo/video, editing, etc.)
- Bachelor’s Degree in a relevant field (Marketing, Communications, Graphic Design or similar)
- 1+ year experience in content creation and social media marketing
ESSENTIAL PHYSICAL FUNCTIONS
- Ability to work prolonged periods of sitting at a desk or working at a computer.
- Will frequently feel, bend, stoop, carry, finely manipulate, and key in data.