Digital Marketing Manager

If you are a Results/Data Driven Marketing expert with proactive initiatives- ONSITE only, you can absolutely grow with us and the sky is the limit for your advancement.

The ideal candidate will develop and execute comprehensive digital marketing strategies to drive external traffic to our Amazon platform, enhance brand visibility, drive traffic, and increase conversions across multiple channels.

This role requires a deep understanding of SEO, SEM, social media marketing, content creation, and Google/Social Media analytics to optimize performance and achieve business objectives.

Responsibilities:

• Set up a marketing roadmap (Monthly/Quarterly/Yearly) where everyone can see the progress and report on progress and oversee the KPIs for the success.
• Proficiency in Amazon Seller Central (PPC/Listing Optimization), Google Analytics & Ads, including campaign setup, optimization, and reporting AND digital marketing (Meta & Tiktok), Content marketing, Social Media Analytics and event marketing via KOL and Influencers.
• Review analytics for websites, social media platforms, draft digital contents for blog posts, Email blast, Social media, etc to contribute to ongoing marketing initiatives
• Develop marketing and pricing strategies, generate new business leads.
• Prioritize workloads with complete timelines, schedule employees/projects, and track deadlines of each employee and evaluate performance on a monthly basis.
• Demonstrated ability to develop and execute successful marketing campaigns within budget constraints

Qualifications:

· Bachelor's degree in Marketing or a related field

· Proven experience in digital marketing with a strong understanding of SEO tools, SEM, Google Ads, Google Analytics, Social media advertising, Influencer/KOL marketing, and marketing automation platforms.

· Experience in project and product management, including product launch strategies and lifecycle management.

Job Type: Full-time

Pay: $72,000.00 - $110,000.00 per year

Benefits:

• Health insurance
• Paid time off
• Retirement plan

Education:

• Bachelor's (Required)

Experience:

• Social Media Analytics: 7 years (Preferred)
• Google Analytics: 7 years (Preferred)
• Influencer/KOL Marketing: 7 years (Preferred)
• Amazon PPC/Listing Optimization: 7 years (Preferred)
• Retail Consumer Goods Marketing: 7 years (Preferred)

Work Location: In person