AI and Social Media

Overview
We are seeking a dynamic and innovative AI and Social Media Specialist to join our digital marketing team. This role is ideal for a creative professional passionate about leveraging artificial intelligence tools and social media platforms to enhance brand visibility, engagement, and growth. The successful candidate will be responsible for developing compelling content, managing social media channels, analyzing performance metrics, and implementing strategic campaigns across various digital platforms. A strong understanding of SEO, social listening, and analytics tools is essential to optimize our online presence and foster meaningful relationships with our audience.

Duties

• Develop and execute comprehensive social media marketing strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.
• Create engaging content including graphics, videos, photography, and written posts aligned with branding guidelines.
• Utilize Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) for graphic design and video editing to produce high-quality visual assets.
• Manage social media accounts using tools like Hootsuite and Buffer to schedule posts, monitor engagement, and respond to audience interactions.
• Conduct social listening to track brand mentions, industry trends, and competitor activity to inform content strategy.
• Implement SEO best practices including keyword research and on-page optimization to increase organic reach.
• Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure campaign performance and identify areas for improvement.
• Manage paid advertising campaigns on Facebook Ads Manager and other platforms to boost visibility and engagement.
• Collaborate with public relations teams to align messaging and enhance brand reputation through strategic communication efforts.
• Stay updated on the latest digital marketing trends, tools, and best practices to continually refine social media strategies.
• Support e-commerce initiatives by integrating social media efforts with online sales channels.

Skills

• Proficiency in Adobe Photoshop, Illustrator, Premiere Pro, and Adobe Creative Suite for graphic design and video editing.
• Strong knowledge of social media management tools such as Hootsuite and Buffer.
• Experience with social listening platforms and web analytics tools like Google Analytics.
• Expertise in SEO techniques including keyword research and content optimization.
• Familiarity with Facebook Advertising and other paid social media campaigns.
• Excellent content creation skills across text, images, videos, and photography.
• Knowledge of digital marketing strategies including branding, relationship management, influencer outreach, and public relations.
• Ability to analyze data insights to inform decision-making processes.
• Strong proofreading skills with attention to detail in all content outputs.
• Experience in web analytics tools for measuring campaign success. Join our team as an AI & Social Media Specialist to drive innovative digital campaigns that elevate our brand presence while utilizing cutting-edge tools and strategies in the ever-evolving landscape of social media marketing!

Pay: $15.00 - $18.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Tuition reimbursement
• Vision insurance

Work Location: In person