Social Media Assistant (Instagram, TikTok, YouTube, Facebook)

Franco Mobile Homes

Full-time / Part-time / Internship / Contract

San Jose, CA, US

$20/h - $25/h

About the job

About Us

We’re a fast-growing real estate company specializing in mobile homes and affordable housing in the Bay Area. Social media is a core part of our brand, not an afterthought. We create educational, behind-the-scenes, and trend-driven content across Instagram, TikTok, YouTube, and Facebook—and we’re looking for someone who gets the internet.

If you love trends, short-form video, editing, storytelling, and building pages that actually grow, this role is for you.

Job Summary
We are seeking a creative and detail-oriented Social Media Assistant to support our brand’s digital presence across platforms including Instagram, TikTok, YouTube, and Facebook. The ideal candidate will assist in developing engaging content, managing social media campaigns, and analyzing performance metrics to enhance our online visibility. This role offers an exciting opportunity to work within a dynamic marketing team, utilizing your expertise in digital marketing, content creation, and graphic design to grow our audience and strengthen brand awareness.

Responsibilities

  • Create, edit, and post short-form video content for:
  • Instagram Reels
  • TikTok
  • YouTube Shorts
  • Facebook Reels
  • Stay up to date with trends, viral sounds, hooks, formats, and memes
  • Turn raw footage into engaging marketing videos (educational + entertaining)
  • Help brainstorm content ideas, hooks, captions, and posting strategies
  • Assist with YouTube content (thumbnails, titles, clips, descriptions)
  • Write captions using SEO keywords, hashtags, and trending language
  • Organize content files and help maintain a clean content workflow
  • Collaborate with our marketing and real estate team on campaignsDevelop and curate compelling content tailored for various social media platforms, including images, videos, and written posts.
  • Manage daily posting schedules using tools like Hootsuite or Buffer to ensure consistent brand messaging.
  • Monitor social listening channels to gather insights on audience preferences and industry trends.
  • Engage with followers through comments, messages, and relationship management strategies to foster community growth.
  • Implement social media marketing campaigns, including Facebook Advertising and other paid promotions.
  • Conduct keyword research and SEO optimization to increase content discoverability.
  • Analyze web analytics and Google Analytics data to measure campaign effectiveness and recommend improvements.
  • Collaborate with the marketing team on branding initiatives and public relations efforts.
  • Proofread all content for accuracy, tone, and brand consistency before publishing.

Qualifications

  • Proven experience in social media management across platforms such as Instagram, TikTok, YouTube, and Facebook.
  • Strong skills in Adobe Creative Suite (Photoshop, Illustrator), video editing software, and graphic design tools.
  • Familiarity with social listening tools, Google Analytics, SEO practices, and web analytics.
  • Experience with social media marketing strategies including Facebook Advertising and influencer collaborations.
  • Knowledge of digital marketing concepts such as branding, relationship management, e-commerce integration, and content creation.
  • Excellent communication skills with an eye for proofreading and detail-oriented content development.
  • Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
  • Nice-to-have skills include experience with Hootsuite or Buffer applications, keyword research techniques, photography skills, public relations experience, and familiarity with web analytics tools. This position is paid and suitable for candidates passionate about digital marketing and social media innovation who are eager to contribute creatively within a collaborative team environment.

How to Apply

How to Apply

  • Submit Resume
  • Any social media accounts, portfolios, or videos you’ve edited (links welcome)

Job Types: Full-time, Part-time, Internship, Contract

Pay: $20.00 - $25.00 per hour

Expected hours: 15 – 40 per week

Work Location: In person