Manager of Influencer Marketing
Full-time
New York
About the job
Who We Are
Autumn Communications is a full-service public relations and marketing firm with offices in New York City and Los Angeles. We specialize in developing compelling, culture-forward campaigns that amplify brand awareness, engage audiences, and drive measurable demand for our clients.
What We Need
We’re seeking an experienced Manager to join our Talent + Creator team. In this role, you’ll own the strategic development and execution of influencer and creator-led campaigns, serve as a senior client partner, and manage junior team members. The ideal candidate is a proven leader with strong industry relationships, sharp strategic instincts, and the ability to anticipate next steps while executing with precision.
Location: Must live in the greater Tri-State area or Los Angeles, with the ability to work from our office 2–3 days per week.
Who We Are (As a Team)
- Curious and continuously learning
- Analytical, with strong problem-solving skills
- Collaborative leaders who motivate and develop teams
- Energized by new challenges and fast-paced environments
- Proactive, organized, and solutions-oriented
- Agile and able to adjust quickly as priorities evolve
- Strategic and creative thinkers with strong business acumen
What You’ll Bring
- 6–8 years of experience in talent, influencer, or creator marketing (agency experience strongly preferred)
- Deep knowledge of the creator and talent ecosystem, including platforms, trends, and performance metrics
- A strong existing network of creators, agents, managers, publicists, and industry partners
- Proven experience managing and growing client relationships at a senior level
- Demonstrated ability to lead, mentor, and manage junior team members
- Fluency in analytics and translating performance data into actionable insights and strategy
- Strong understanding of influencer/talent legal considerations (e.g., contracts, usage rights, SAG-AFTRA clauses)
- Exceptional written, verbal, and presentation skills
- Bachelor’s degree required
What You’ll Do
- Lead end-to-end strategy and execution for high-impact influencer and creator campaigns, including paid partnerships, contracts, negotiations, and integrated brand activations
- Serve as a senior point of contact for clients, providing strategic counsel, proactive communication, and problem-solving throughout campaigns
- Oversee campaign budgets, pacing, invoicing, and financial tracking to ensure accuracy and efficiency
- Monitor and optimize campaign performance, applying insights in real time to maximize results and support renewals
- Develop and present campaign strategies, recaps, and performance reports to clients and executive leadership
- Manage and mentor Coordinators through Campaign Leads, supporting career growth and ensuring high-quality execution
- Collaborate cross-functionally with internal teams and external partners to share best practices and campaign learnings
- Build and nurture long-term relationships with creators and talent representatives, guiding briefings, negotiations, and content development
- Confidently review and manage straightforward legal documents and work closely with legal teams and talent representatives to finalize agreements
What We Offer
- Comprehensive health care and wellness plans
- 401(k) Savings Plan
- Unlimited Paid Time Off (personal, sick, vacation)
- Summer Fridays