Social Media Manager and Content Creator

Job Summary
We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brand presence across digital platforms. In this role, you will develop engaging content, manage social media campaigns, and foster meaningful relationships with our online community. Your creativity and strategic mindset will drive brand awareness, increase engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our digital voice and connect with audiences worldwide through compelling storytelling and impactful visuals.

Duties

• Develop and implement comprehensive social media strategies aligned with brand goals to boost visibility and engagement across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create high-quality, visually appealing content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Manage daily social media operations using scheduling tools such as Hootsuite and Buffer to ensure consistent posting and timely responses.
• Conduct social listening to monitor brand reputation, industry trends, and competitor activity; leverage insights from Google Analytics and web analytics tools to optimize campaigns.
• Plan and execute targeted advertising campaigns on Facebook Advertising and other platforms to reach specific audiences effectively.
• Collaborate with public relations teams to craft press releases, manage influencer partnerships, and enhance brand storytelling through various channels.
• Perform keyword research for SEO purposes to improve content discoverability; proofread all content for accuracy, tone consistency, and branding standards.
• Track campaign performance metrics regularly; analyze data to refine strategies for increased reach and engagement in the digital marketing landscape.

Requirements

• Proven experience in social media management, content creation, digital marketing, or related fields with a strong portfolio demonstrating past work.
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite; experience with video editing is a plus.
• Familiarity with social listening tools, Google Analytics, web analytics platforms, SEO best practices, and keyword research techniques.
• Hands-on experience managing social media advertising campaigns on Facebook Ads Manager or similar platforms.
• Excellent written communication skills with an eye for proofreading and brand consistency; ability to craft compelling stories tailored for diverse audiences.
• Strong relationship management skills to engage with online communities, influencers, media outlets, and stakeholders effectively.
• Ability to multitask in a fast-paced environment while maintaining attention to detail; knowledge of e-commerce platforms is advantageous.
• Knowledge of social media management tools such as Hootsuite or Buffer; understanding of branding principles within digital marketing strategies. Join us in shaping vibrant online narratives that inspire action! This paid role offers a platform for your creativity to flourish while making a tangible impact on our brand’s digital footprint. If you’re passionate about social media marketing, content creation, and building authentic relationships through innovative storytelling—this is your chance to shine!

Pay: From $52,063.00 per year

Benefits:

• Flexible schedule
• Paid time off

Work Location: Hybrid remote in Des Moines, IA 50309