Social Media Manager

Company: Duvin Design Co.

Location: [Duvin HQ Orlando / Remote 1 day per week] 

Employment Type: Full-Time. 9-5 M-F. 

Reports To : Content Director

Start Date : Immediately 

About Duvin Design Co. Duvin Design Co. is a dynamic apparel brand known for its vibrant, nostalgic designs and commitment to quality. 

The Role: We're hunting for a creative powerhouse to own our content engine : crafting, editing, and distributing video content that feels alive, shareable, and true to @duvin's brand. You'll be the wizard spinning raw footage into multi-channel content, driving engagement with fun Reels & Tik Toks. 

Key Responsibilities: • Video Creation & Editing (60% of time): Shoot/edit short-form videos (15-60s Reels, TikToks) and long-form (1-5min YouTube/IGTV) using tools like Premiere Pro, CapCut. Remix user-submitted clips into branded narratives : e.g., turning street interviews into ironic skits or product drops into artist spotlights.

Majority of content will be made on mobile - so being comfortable with mobile + in-app editing is crucial.

• Content Strategy & Calendar: Develop monthly themes tied to trends/cultural moments (e.g., collab teases, UGC challenges). Reference funny, memory-sticking posts to keep ours engaging and on-brand.

• Multi-Channel Distribution: Adapt content for IG, TikTok, YouTube, Twitter/X, and email newsletters. Optimize for algorithms (hooks in first 3s, trending audio) and A/B test spins (e.g., vertical vs. square formats). Handle paid boosts and influencer seeding for wider reach.

• Engagement & Community Building: Monitor comments/DMs, reply with personality, and curate UGC to fuel the feed. Aim for 2-5% engagement rates by prompting interactions (polls, Q&As, "remix this" calls).

• Analytics & Iteration: Track metrics (views, saves, shares) via IG Insights/Hootsuite. Report weekly wins and tweaks to grow our community.

• Influencer/Partner UGC: Scout/partner with micro-influencers (artists, DJs) for co-created content. Manage all communication with partners and influencers

What We're Looking For: • Experience: 2+ years in social media/content creation, ideally in fashion/lifestyle (bonus if you've grown a brand from scratch) Portfolio with 5+ video edits that pop. Please send links!

• Skills: Video editing (fast-paced cuts / effects). Multi-platform savvy (IG Reels mastery a must). Basic graphic design (Canva/Photoshop) and photography chops.

• Creative: Sharp eye for humor and trends. You're obsessed with what makes content "stick". Collaborative and deadline-driven.

• Tools: Adobe Suite, CapCut, Later/Buffer for scheduling. No formal degree needed—show us your work.

Benefits Competitive salary and performance-based incentives. 

Comprehensive health, dental, and life insurance options. 

Paid time off and company holidays. 

Employee discounts on Duvin Design Co. apparel. 

Opportunity to shape the growth of a dynamic apparel brand.