Marketing Manager

King Swings

Full-time

Parkesburg, PA, USA

$80k - $100k

About the job

Title:

Marketing Manager

Reports to:

 Chief Marketing Officer

Location:

Full-Time hybrid role based in the Parkesburg, PA Office

Overview

King Swings is seeking a strategic, hands-on

Marketing Manager

to lead the brand marketing initiatives across our residential and commercial businesses. The role is responsible for translating brand strategy into action, ensuring campaigns, launches, partnerships, and activations are executed consistently, on time, and on brand. 

The Marketing Manager works closely with internal and external partners to bring marketing plans to life, support growth initiatives, and maintain a cohesive brand presence across all touchpoints.  In this role, you will help expand our reach, develop meaningful relationships to drive consistent, high-impact product launches, brand activations, and partnerships. 

Marketing Planning & Execution

  • Manage the execution of the marketing calendar across product launches, evergreen campaigns, activations, and partnerships.
  • Coordinate integrated campaigns across owned, earned, and paid channels in collaboration with performance, creative, and digital teams.
  • Own marketing briefs and manage cross-functional kickoffs.

 

Maintain marketing documentation, calendars, and project plans.

  • Track progress against timelines and flag risks or gaps to leadership.

Brand Marketing

  • Own campaign development and execution, translating objectives into clear campaign narratives, messaging frameworks, and go-to-market plans.
  • Lead strategy implementation across product launches, seasonal initiatives, partnerships, events, and sales enablement.
  • Drive cross-functional campaign alignment, partnering with Creative, Digital, Performance, PR, and Sales to deliver high-impact campaigns on time and on brand.

Partnerships & Collaborations

  • Support existing partnerships by coordinating deliverables, activations, and marketing support.
  • Research and assist in developing new brand and community partnership opportunities.
  • Coordinate with partners to execute co-branded campaigns and storytelling initiatives.

Activations & Community Engagement

  • Manage the execution of event marketing and community engagement initiatives.
  • Coordinate logistics, timelines, and cross-functional inputs for events and activations.
  • Partner with Creative and Sales to ensure events align with brand and business goals.

PR

  • Serve as the internal point of contact for PR agency coordination, including asset delivery, approvals, and timelines.
  • Collaborate with influencer and performance teams to support integrated PR and content amplification.
  • Assist in incorporating PR moments into digital content and marketing campaigns.

Qualifications

  • 4-6  years of marketing experience in brand marketing, campaigns, and partnerships.
  • Experience leading integrated marketing campaigns across multiple channels.
  • Excellent verbal, written, and visual communication skills.
  • Strong project management and organizational skills.
  • Strong interpersonal and leadership skills.
  • Shares King Swings’ values of family, integrity, and community.
  • Willingness to work occasional evenings and weekends for events.
  • Bachelor’s degree in Marketing, Communications, or related field.

Compensation & Perks

  • Salary Range:

$80,000 – $100,000 annually

  • Final compensation is determined based on experience, demonstrated scope, and alignment with role requirements.
  • Health benefits
  • 401(k)
  • Paid time off (PTO) and company holidays
  • Hybrid work schedule based in our Parkesburg, PA office
  • Employee discount
  • Opportunities for growth and advancement within a growing, family-owned company