Marketing Coordinator

The Westgate Hotel

Part-time

San Diego, CA, US

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About the job

The Marketing Coordinator provides administrative and creative support for all marketing, social media, communications, and on-property content needs for The Westgate Hotel and AquaVie. This role works closely with Sales, F&B, AquaVie, PR/Communications, and agency partners to ensure requests are tracked, content is gathered, and marketing deliverables are completed in a timely, organized, and brand-consistent manner.

This position supports day-to-day marketing operations and ensures continuity of workflows during periods of limited staffing or leadership absence.

ESSENTIAL DUTIES/RESPONSIBILITIES:

  • Social Media Assistance

Westgate Hotel

  • Schedule approved posts for Westgate Hotel social media accounts.
  • Monitor engagement and respond to comments/questions. Work with appropriate managers to obtain accurate information.
  • Collaborate with influencers and guests sharing Westgate Hotel content

Bonne Vie Brasserie & Bar

  • Support behind-the-scenes content collection by liaising with F&B.
  • Coordinate with Food & Beverage Manager to gather content, shadow marketing leads, and ensure quality standards.
  • Upload approved imagery and coordinate content plan with Marketing Manager

AquaVie

  • Support behind-the-scenes content collection by liaising with AquaVie.

  • Organize galleries, assets, and approved content to assist AquaVie with scheduling.

  • Content Gathering, Editing & Distribution

  • Collect content (photos/video) from departments including F&B, Spa, Events, AquaVie, and Rooms.

  • Assist with copywriting and proofreading for marketing materials, internal flyers, social captions, menus, and guest-facing collateral.

  • Upload, label, and maintain organized content folders for photo/video assets.

  • Prepare content batches for review by Marketing Manager, PR, DOSC, or external agencies.

  • Project Coordination & Request Intake

  • Manage marketing request intake (email inbox, submission form, or Asana tickets).

  • Track requests by urgency (business critical low priority), using the priority framework aligned with leadership:

    • Business-critical
      • High priority
      • Lower priority

  • Provide follow-up to departments with status updates and timelines.

  • Maintain weekly marketing task tracker

  • Event & On-Property Support

  • Work closely with PR agency to coordinate logistics for influencer visits, media stays, and PR-related activations.

  • Assist with influencer content needs, room setups, amenities, and coordination.

  • On-site support for photo/video shoots, including coordinating access, staging, and communication between departments.

  • PR & Communications Support

  • Assist with research and planning for media outreach and influencer collaboration, assisting Marketing Manager and the PR Agency

  • Coordinate communication with departments for requests.

  • Track influencer requests, ensure proper approvals, and help prepare day-of support.

  • Maintain internal records of PR deliverables, approved language, and press mentions.

  • Collateral & Digital Assets Management

  • Help update and distribute in-room collateral, brochures, etc.

  • Support printing logistics (ordering, print specs, vendor coordination).

  • Assist with AquaVie digital board content updates

  • Administrative & Cross-Department Support

  • Schedule meetings, prepare agendas, take notes, and track follow-ups.

  • Assist with quarterly marketing planning including photoshoots, new content creation,etc.

  • Maintain marketing calendars (campaign launches, holidays, events, influencer visits).

  • Support invoice coding, budget tracking, and vendor communications as needed.

Qualifications

Education & Experience

  • 1–3 years of experience in marketing, social media, hospitality, communications, or administrative work.
  • Hotel/spa/F&B experience preferred but not required.

Skills

  • Strong writing, proofreading, and copy-editing skills.
  • Competent in scheduling platforms
  • Highly organized and able to prioritize multiple deadlines.
  • Comfortable interacting with guests, influencers, and media.
  • Basic design experience (Canva or Adobe) preferred.
  • Tech-savvy with social media, digital assets, and content organization.
  • Bilingual (English/Spanish) preferred.
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