Marketing Coordinator

The Marketing Coordinator at Legacy Hall and Lexus Box Garden supports on-site marketing efforts across social content capture, influencer engagement, partner collaboration, event support, and guest communications. This role plays a key part in pulling through on-site programming and helping bring Legacy Hall’s unique mix of food, beverage, and entertainment experiences to life. You’ll work closely with marketing, operations, entertainment, and our onsite eatery partners — as well as the broader Food Hall Co. Team — to drive awareness, engagement, and traffic to one of North Texas’ most dynamic destinations.

What You’ll Do:

• Help translate on-site programming — live music, seasonal events, promotions, and special activations — into compelling marketing content and communications.
• Collaborate with on-site eatery partners to align on promotions, new menu items, openings, and unique stories that enhance brand visibility.
• Assist in developing content ideas, engagement initiatives, and venue storytelling while following centralized brand direction.
• Support the social media presence for Legacy Hall & Lexus Box Garden by coordinating and contributing local insights and assets.
• Capture on-site content (photos, videos, Stories/Reels/TikToks, behind-the-scenes moments) that highlights our eateries, entertainment programming, events, and guest experiences.
• Support community management by gathering engagement insights and surfacing recommended responses or trends to the broader marketing team.
• Stay informed on social trends, venue happenings, and audience interests to ensure content remains relevant and engaging.
• Build and maintain relationships with Dallas-area food, music, nightlife, and lifestyle influencers to foster authentic partnerships.
• Ensure activations and ticketed events are listed on relevant media and event calendars to maximize visibility.
• Support marketing plans and promotional campaigns for key events in collaboration with the Marketing Director and General Manager.
• Partner cross-functionally with operations, entertainment, F&B, and eateries to support cohesive on-site activations and guest-facing initiatives.
• Track and report on marketing and social performance metrics monthly, using insights to refine future marketing efforts.

What We’re Looking For:

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 1–3 years of experience in marketing, hospitality, events, or entertainment preferred.
• Familiarity with content creation, social media best practices, and brand storytelling.
• Strong collaboration skills and a positive, proactive, team-first attitude.
• Excellent communication, organization, and attention to detail.
• Comfortable working directly with on-site partners, vendors, and cross-functional teams.
• A genuine interest in local culture, live music, food, and community engagement.
• Ability to thrive in a fast-paced environment — especially during events, evenings, and weekends.

Who You Are:

• A natural storyteller who sees marketing opportunities everywhere — from a new menu drop to a packed concert night.
• A relationship-builder who enjoys working with eatery partners, creators, and cross-functional teams.
• A detail-oriented content creator who brings energy and professionalism to on-site activations.
• A collaborative, adaptable team player who loves balancing creative work with operational execution.

Compensation: hourly $27.00 -$32.00 based on experience

We participate in the E-Verify program. As part of our commitment to maintaining a legal workforce, we verify the employment eligibility of all new hires through E-Verify.