Social Media Strategist
Full-time
Culver City, CA, US
$90k - $120k
About the job
Social Media Strategist - Beauty & Wellness
Shape the Future of Waterless Beauty with Oliveda
At Oliveda, we’re redefining beauty through the power of waterless formulations and the unmatched potency of our olive tree–based skincare. As pioneers in clean, conscious, and high-performance beauty, our mission is to set a new standard for what skincare can be — deeply effective, sustainable, and transformative.
We are seeking a Social Media Strategist to help bring Oliveda’s story, science, and soul to life across digital platforms. If you are strategic, creative, data-driven, and passionate about beauty, wellness, and community-led brands, this role offers the opportunity to make a meaningful impact in a fast-growing global company.
What Makes Oliveda Unique?
We are not just “waterless beauty.”
We are tree-to-beauty, powered by 3,000-year-old olive tree skincare science.
Our formulations replace up to 70% industrial water with phytonutrient-rich antioxidants, delivering clinically proven results, long-term skin transformation, and a radically more sustainable approach to beauty.
Your Role
Develop, execute, and optimize Oliveda’s social media presence — combining creative storytelling, strategic planning, paid media execution, and performance analytics to grow brand awareness, engagement, and conversions across global audiences.
What You’ll Do
Social Media Strategy & Execution
- Support the development and execution of social content calendars and manage daily publishing across platforms including Instagram, TikTok, Facebook, X (Twitter), Threads, LinkedIn, Reddit, YouTube, and Pinterest, using tools such as Later.com.
- Create, manage, and optimize the social media calendar across all channels.
- Develop engaging content strategies using video, text, and imagery to grow and activate a highly engaged audience.
- Conduct competitive and industry research to identify trends, opportunities, and best practices.
Community Management & Brand Engagement
- Actively engage with followers by responding to comments, messages, and conversations across social platforms.
- Identify opportunities to positively influence brand perception and community trust.
- Respond to customer reviews on platforms such as Google, Trustpilot, BBB, and others.
- Follow up on customer issues using internal tools, ensuring clear documentation and exceptional customer service.
Paid Social & Influencer Collaboration
- Execute and optimize paid social media campaigns to support audience growth, lead generation, and conversions.
- Collaborate with influencers and content creators, ensuring all content aligns with Oliveda’s brand voice and creative guidelines.
- Communicate with partners and manage influencer timelines and deliverables.
Reporting & Analytics
- Create and maintain weekly and monthly KPI reports, including engagement, audience growth, traffic, and conversion metrics.
- Provide actionable insights and recommendations based on performance data.
- Monitor social activity across departments and regions to ensure brand consistency and best practices.
Email Marketing & Automation
- Create and manage an email marketing calendar designed to attract and nurture qualified audiences.
- Utilize marketing automation to improve engagement and increase conversions.
- Execute segmentation strategies and A/B testing (subject lines, content, visuals, offers).
- Proofread all email communications for clarity, grammar, and brand alignment.
What We’re Looking For
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3+ years of experience in Social Media Marketing or a similar role.
- 3+ years of experience with paid social media advertising.
- Experience with video content creation and basic editing.
- Background in beauty, lifestyle, e-commerce, graphic design, or digital brands is a plus.
- Strong customer service and community management skills.
- Excellent communication, organizational, time-management, and problem-solving skills.
- Deep understanding of social media KPIs, analytics, SEO fundamentals, and buyer personas.
- Strong analytical skills, including experience with Excel and reporting tools.
- Ability to translate product knowledge into compelling digital storytelling.
Why Join Oliveda?
- Be part of a global, mission-driven beauty brand redefining the future of skincare.
- Work in a collaborative, fast-paced, and creative environment.
- Make a direct impact on brand growth, engagement, and performance.
- Opportunity for professional growth within a rapidly scaling company.
Job Details
- Job Title: Social Media Strategist
- Employment Type: Full-Time
- Location: Culver City - CA
- Compensation: $90,000 – $120,000 per year, based on experience
- Benefits: Medical, Dental, Vision, Life & Health Insurance, plus 401(k)
Pay: $90,000.00 - $120,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person