Social Media Specialist
Full-time
Kansas City, MO, US
$15/h - $22/h
About the job
Overview
Energize your career as a Social Media Specialist and become the driving force behind dynamic digital engagement! In this role, you will craft compelling content, manage vibrant social media campaigns, and build meaningful relationships with audiences across multiple platforms. Your creativity and strategic thinking will elevate brand visibility, foster community interaction, and amplify marketing efforts through innovative digital storytelling. Join us to shape captivating online narratives that resonate globally and inspire action!
Duties
- Develop and execute comprehensive social media strategies aligned with brand goals, ensuring consistent messaging across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Manage daily social media activities using scheduling tools like Hootsuite and Buffer to maintain a lively online presence.
- Monitor social listening tools to track brand mentions, industry trends, and customer feedback; analyze data using Google Analytics and web analytics to refine campaigns.
- Implement targeted Facebook Advertising campaigns to boost reach and engagement while optimizing ad performance through detailed keyword research and audience segmentation.
- Collaborate with public relations teams to ensure brand consistency; assist in managing influencer partnerships and community outreach initiatives.
- Proofread all content meticulously to uphold high-quality standards; oversee branding consistency across all digital channels.
- Conduct regular performance reviews of social media campaigns; prepare reports on key metrics such as engagement rates, follower growth, and conversion statistics.
Experience
- Proven experience in social media marketing or digital marketing roles with a strong portfolio demonstrating successful campaigns.
- Familiarity with social media management platforms such as Hootsuite or Buffer for scheduling and analytics purposes.
- Proficiency in graphic design software including Adobe Photoshop and Adobe Illustrator; basic video editing skills are a plus.
- Knowledge of SEO principles, keyword research techniques, and web analytics tools like Google Analytics for data-driven decision making.
- Strong understanding of branding strategies, relationship management, public relations practices, and e-commerce integration.
- Ability to craft compelling content tailored for diverse audiences while maintaining brand voice consistency.
- Excellent proofreading skills with an eye for detail; ability to manage multiple projects efficiently in a fast-paced environment. Join us as a Social Media Specialist where your innovative ideas will shape vibrant online communities! We are committed to fostering a collaborative environment that values creativity, strategic thinking, and continuous growth—all while offering paid opportunities that recognize your talent and dedication.
Pay: $15.00 - $22.00 per hour
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Referral program
- Retirement plan
- Vision insurance
Work Location: In person